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Magazine Articles

Case Analysis: Digital Trends

We manage well in the brick and mortar world on what to show and whom to show. Use the same logic in your digital life too

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Case Analysis: The Ethical Data Broker

With the digital world growing ever larger, there is a pressing need for data brokers and advertisers to move forward in a transparent and ethical way that is both respected and admired

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Case Analysis: Remarketing Is Here To Stay

Contextualising the advertisements a person sees on the Internet is the (Un) Holy Grail of marketing

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People In The News: A Powerful Exit

Information technology services provider Mphasis Limited has recently appointed Nitin Rakesh as its CEO and additional director on the Board

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Globescan: Slowing Down

Venice, California-based Snap has said it relies on Google Cloud to host the vast majority of its computing, storage and bandwidth

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A Woman Before A Mother

Titan Raga campaign is being promoted on television and will be supported with digital amplification

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Credit Policy: No Second Guessing Here

The Central Banker’s tough stance on inflation lays to rest the questions on its autonomy, writes Clifford Alvares

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‘Developing Solutions For Digital India’

Jay Snyder, Senior VP, Global Alliances, Service Providers & Industries at Dell EMC, says India has incredible depth and breadth of technology partners

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Jotting: Congested Skies

The volume of domestic traffic has virtually doubled over the past six years, leading to a struggle for parking bays, longer waiting period for taking off and landing and more chaos at some airports

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Are Solar Power Tariffs Realistic?

The development gave an immense boost to Goyal’s ambitious programme to install more than 20,000 MW of solar projects by 2022

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