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Latest Articles in social media

India Among First Markets For Twitter To Pilot New Approach On Building Team For Locally Tailoring Global Product

The social media firm has had several faceoffs with the government, including during the farmers' protest and later when it tagged political posts of several leaders of the ruling party BJP as 'manipulated media'.

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FB, Google Working On Complying With Social Media Rules As Deadline Looms

The new rules, announced on February 25, require large social media platforms like Twitter, Facebook, Instagram and WhatsApp to follow additional due diligence, including the appointment of a chief compliance officer, nodal contact person and resident grievance officer.

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Complied With New Intermediary Norms Ahead Of Time: Koo

Koo has implemented a due diligence and grievance redressal mechanism supported by an Indian resident Chief Compliance Officer, Nodal Officer and Grievance Officer

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Saregama India FY21 PAT Up By 161% To Rs. 1135 Mn

Saregama has consistently increased the monetisation of its IP (music, films, TV serials) over the last 13 quarters. Digitisation and low cost of data in India remain the primary growth drivers of content consumption

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The Divergent

As creativity in India raises debates on the right approach, Marshan reminds that a marketer shoulders responsibility both to his brand and to society, which remain essential, irrespective the changing dynamics.

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A Matter Of Time

Titan Company launched a novel industry collective, #LetsGetIndiaTicking, a movement urging individuals to kick- start the wheel of the economy.

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Koo Plans Oversight Board For Direction On Content Moderation In Select 'Grey Areas'

Koo has about 60 lakh users on its platform. Twitter, on the other hand, has 1.75 crore users in India.

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The Real Modern Marketer

People were spending time on social media, flocking online for entertainment, shopping utilities, gaming and much more.

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Amazon Teams Up Industry, NGOs To Bring In 10,000 Oxygen Concentrators, BiPAP Machines Into India

The PM Cares Fund has given in-principle approval for allocation of funds for their installation, with Prime Minister Narendra Modi directing these plants should be made functional as soon as possible.

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Samsung Launches Chargeable Pick-Up And Drop Facility For Smartphones, Tablets Servicing

Customers can register for service of their Galaxy A, Galaxy M, Galaxy S, Galaxy F, Galaxy Note and Galaxy Fold series smartphones as well as tablets.

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Cybersecurity Needs Multi-Faceted Solution, Role Of Tech Cos Crucial: Microsoft

The top executive noted that recent incidents like the Facebook-Cambridge Analytica event were 'tipping points' that impacted how people think about technology more broadly now.

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A Thousand TikTok's, A Thousand Cuts

Short form video apps are used by 45% of the 600 million internet users in India. Local short form video apps are also riding the Digital India investment wave, with millions of dollars pouring in.

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Shiprocket Records Multifold Jump In D2C Women Sellers On Its Platform

Shiprocket observed that a large chunk of the traction from women sellers, over 24 per cent, came from social media while online stores accounted for more than 12 per cent, offline channels comprising nearly 10 per cent.

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The Juxtaposition Of Women Stereotypes

Seven women from across the country talked about their work and called for a change in the country as they engaged with people from Prime Minister Narendra Modi’s social media accounts on International Women’s Day.

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Danone's Faber To Give Up CEO Role After Investor Pressure

Sales growth, margins as well as the share price have lagged the performance at some rivals such as Perrier owner Nestle and Unilever, which is behind Cornetto ice cream and Lipton tea.

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