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Latest Articles in barc

Despite Hit To Consumption, TV Advertising Grows In Second Wave: BARC

Policymakers are grappling with how to revive the dent to consumption demand as a result of the second wave of the pandemic, which also impacted vast expanses in rural India unlike the first one which was restricted to the urban areas.

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BARC scientist commits suicide after argument with wife

BARC scientist commits suicide after argument with wife

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More transparency needed in TRP, base must be expanded to avoid manipulation: Javadekar

More transparency needed in TRP, base must be expanded to avoid manipulation: Javadekar

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TRP scam case: Former BARC CEO Partho Dasgupta's bail plea rejected

TRP scam case: Former BARC CEO Partho Dasgupta's bail plea rejected

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Hansa Research Group files police complaint against ex-employee on TRP issue

Hansa Research Group files police complaint against ex-employee on TRP issue

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High-quality face mask developed at BARC: Jitendra Singh

High-quality face mask developed at BARC: Jitendra Singh

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Ramayan, Mahabharat Helped To Bolster Television Audience, Advertising Revenues: BARC

TV viewership has been growing consistently ever since the country was put under a lockdown on March 25, as people consumed more of news and movies.

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BARC Refutes Ravi Shankar Prasad's TV Ratings Remarks

Broadcaster Audience Research Council chief Partho Dasgupta says consumers do not behave in the same way day in and day out and therefore data will change with supply and demand

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