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Latest Articles in Magazine 19 Nov 2022
Sensitive To Industry Demands
Like all top management schools, IIM Shillong keeps its course content industry relevant and up to date by constantly integrating newer developments into the curriculum
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“We’re Known Globally For Our Speclialisation Programmes”
Formerly known as Mudra Institute of Communications Ahmedabad, MICA established by advertising agency Mudra Communications’ founder AG Krishnamurthy, is dedicated to meeting the integrated communication and strategic marketing needs of the industry, the government, and the community at large. Banikanta Mishra, Associate Dean for Academic Affairs, in interaction with BW Businessworld, talks about the institute’s focus on the specialist cadre it has been preparing over decades, interdisciplinary research and much more. Excerpts:
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“Pressure Creates Its Own Bonds”
An alumnus of IIM Ahmedabad (1985), Santosh Desai is MD and CEO of Futurebrands India. His earlier stints were as President, McCann Erickson India, VP Marketing, PepsiCo, and GM, Mudra Communications. His columns are read widely and provide insights into the psyche of Indians. In an interaction with BW Businessworld, he ponders upon the value creation that a B-school education did, and the improvements needed. Excerpts:
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“Leaders Need A Clear Vision Like A Sailor”
Bill George, a leading author, professor at Harvard Business School, and much more, on leadership traits required to sail through times of ‘VUCA’
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“Building A Culture That Prioritises Academic Excellence”
Management education requires not just quality inputs from expert faculty, but also the lived experience that teaches how to sharpen critical thinking skills day in and day out, productively collaborate with others and build a capacity to integrate and apply knowledge in real world situations. Joel Xavier, Head, Centre for Teaching and Learning, IIM Udaipur, in an interaction with BW Businessworld’s Upasana, elaborates on institute’s core mission and more. Excerpts
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Rankings Reflective Of Value Creation By B-schools
BW Businessworld B-school rankings mirror the innovative spirit of business schools and how they are nurturing management students to be leaders of tomorrow
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To Be, Or Not-to-B-School
Is management education relevant anymore? Are B-schools creating useful citizens or just corporate citizens? Are they supposed to ignore non-business aspects of society? How do they upgrade and redeem themselves?
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Editor's Letter: India’s Future Leaders
A long look at the performance of management education institutes in the country, along with the latest trends in education, demands of the industry, global challenges and the future of management education, among other things
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Rupee Depreciation Amid Global Factors
The times are not normal, even the Swiss central bank (SNB) has started drawing on its Fed swap line this year, for reasons unknown
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India Continues To March Ahead
he fundamentals of our economy are strong and we are making great progress on the economic front despite all the turmoil in the world
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RBI’s Revised Corporate Governance Norms For ARCs
The corporate governance changes introduced by the New Guidelines are well-intentioned and should lead to better accountability, increased efficiency and improved operational performance by ARCs. We will need to wait and see the theoretical focus of the New Guidelines
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Quiet Quitting: Is It Here To Stay?
Quiet Quitting may yet end up being just a transient internet buzz, but the fact that so many people are openly talking about it means it will do organisations a whole world of good to introspect and to look at the culture prevailing in their workplace and to put in motion, plans to improve it to make it a better place
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Business Or Management
Flexibility in pedagogy, admissions, academic and financial matters have been important in creating world-class institutions
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Development A ‘Work In Progress’. Benefits Accrue For Decades
Rural development, which is key to equity, opportunity, and mobility, is largely dependent on infrastructure. The forward-backward linkages supplement rural economy, rebalance growth and elevate living conditions
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Cookies, Consent and Content Rule The Marketer’s New Playbook
To thrive in a world of consent-based advertising, businesses must expedite when, where and how they collect, aggregate and deploy first-party data. They will also need to incentivise customers to share first-party data, and then deploy superior data and analytics (D&A) management capabilities to handle the data itself
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