Advertisement

  • News
  • Columns
  • Interviews
  • BW Communities
  • Events
  • BW TV
  • Subscribe to Print

Latest Articles in FMCG industry

FMCG Sector Most Sought After For Job: Study

The fast-moving consumer goods (FMCG) continues to be the most sought-after sector by jobseekers, reveals a study by the human resources services firm CIEL HR Services.

Read More

Positive Push Across Impulse Category

The impulse category was a bit more impacted than other categories but brands now are milking the benefits of festive boost, says Ramakrishnan

Read More

Digital Adoption Of FMCG Industry In Advertising And Marketing

Digital advertising and marketing trends in FMCG actually allow the marketers to establish a relationship with the consumers, which was not possible before, besides enticing the consumers to reach the final stage of buying.

Read More

Crisis Brings Innovations: FMCG Industry Outlook In 2021

Food and beverage categories, particularly perishables, saw strong growth as consumers increased their monthly budget allocation for in-home food and beverages.

Read More

FieldAssist, best-in-class sales automation platform, launches new features to empower businesses amidst the pandemic

FieldAssist, best-in-class sales automation platform, launches new features to empower businesses amidst the pandemic

Read More