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Latest Articles in Behavioural psychology

Corporate Feku

It is never easy to work with someone who is always building a narrative, either to hide his underperformance or put someone down or to overcome a deep sense of personality complex.

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Sunk Cost Fallacy

According to researchers, people suffer from sunk cost fallacy because of loss aversion: they want to avoid losses rather make gains

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Biases Of Human Mind

Good business transactions are often a product of tackling implicit cognitive biases rather than sound analytical rigor

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Framing - A Way Of Taming In Negotiation

Framing is a negotiation technique that can be used to win almost anything - a sale, a contract, an argument, extra apartment amenities or a pay raise

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