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Magazine Articles

Where Failure Is Not A Taboo

The startup ecosystem in India is gradually beginning to not only accept failures but also celebrate them

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Crafting An Event

The book profiles top event managers and event manager company owners and gets industry stalwarts to talk about their on-field experiences

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Ear To The Ground

The book touches on the need to move from a ‘Jugaad’ approach to something more struct- ured and sustainable

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A Plan To Move Ahead

No organisation can grow in isolation. It takes different people with a variety of skills to come together and deliver an organisation’s strategic intent

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C Suite: Don’t Be Afraid To Lose Your Job

Initiative and conscientious risk-taking are the hallmarks of great team members and great companies

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Who Is Your Target Audience?

“Our culture often does portray women especially like objects. My mom would always point out everytime the cheerleaders would come on, [and say] “OK, so look, here's the story that gets told: the men get to be these heroic, skilled athletes. And the women just get to be pretty.” Just the concept of

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Who Needs A Desk To Work, When You Can Have A Van

Amit Ramani, CEO and founder of co-working space major Awfis, talks about shared workplaces, the whole ecosystem, the community and a van in demand!

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A Different Kind Of Melting Pot

Many are opting for shared workplaces not just for low rentals but for the whole ecosytem that allows networking and knowledge sharing. Enabling all this is a breed of new startups

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‘Skills Have To Be Made Aspirational Here’

Jayant Krishna, executive director & chief operating officer, National Skill Development Corporation (NSDC), was recently at the BW Businessworld office as part of the Knowledge Pot series, sharing his vision with BW staffers on skilling India

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Many Lenses, Many Senses

Political economy theory suggests that commercial incentives behind content creation, in this case the display of women’s innerwear in media, shape the content itself

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