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Latest Articles in Opinion

Brand You - Be Honest with Yourself

Some steps you can take to understand your perceptions about yourself are outlined below.

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The Futility of Fighting Shadows

How often do we fight imaginary shadows without knowing the facts?

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The Pursuit Of Sameness

As marketers, we are worshipers at the altars of commerce. The pursuit of sameness and building an immortal brand is probably the closest we will ever get to building a cathedral.

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Dark Roast Double Shot: Who Should Sing the Ballad of Hope?

The role of business in the lives of people is no longer just good products and swag but to provide tangible proof of being a good, contributing and responsible citizen.

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Legacy Experiences: Restorative And Recreational Dimensions

Legacy businesses should bring recreational models to become well-known, to restore cultural heritage assets for a bespoke understanding of India as appropriated by stories and make a valuable contribution to society.

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Carbon Neutral Couture: The Future Of Clothing?

Carbon-neutrality takes into account strict benchmarks related to effluence free manufacturing, fertilizer free crop cultivation and 100 % water recycling to conserve ground water levels and most importantly, the tenets of buy, conserve and compost.

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Case studies - Is There A Case For It?

Can business cases written 5-10 years ago be relevant today? The changed-context could make the content irrelevant ! Is it time to rethink about usage of Case studies ?

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The Moods During COVID – What Made Me Get Better

This difficult situation has brought in a different shade of perspectives in people which I observe as more cohesive and collaborative. Here are some moods observed during the past few months.

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Managing Toxicity The Chanakya Way

The issue is not whether the ability to recognize and determine the actions exists. The issue is whether the organization is willing to live with the consequences of the actions that it embarks upon.

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Weekly Horoscope: 17 May – 23 May 2021

What does 17 to 23 May period have in store for you? Carrying forward the late Bejan Daruwala’s legacy, the authors guide you to make the most of what life has to offer

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Mirror Mirror on the Wall: The China–India E-commerce Comparison

“We in India have a long way to go. There is no denying that we have what it takes to get there. We are in the race for global leadership but for that we must benchmark right, innovate for scale and think of the future.”

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Corporate Sustainability In A Co-COVID World

As remote working becomes the new normal and the world remains unlikely to go back to pre-COVID realities, it is a good idea to revisit and reassess how businesses can stimulate longevity while giving more to the world and their employees.

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India’s Community-led Crisis Response: How Can Bottom-up Data Governance Help?

The ongoing pandemic has made clear that crises have calamitous impacts on our data rights, and we need to create systems to become active participants in our data journeys - to protect and harness the value of our data.

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Governance Redux ?

Any such fluidity of regulations detracts from the RBI’s avowed principle of vesting bank boards with more responsibility and initiative. Especially when it needs to demonstrate more of it now.

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Are You Receiving, or Are You Rejecting?

The biggest hurdle to receiving is our limiting mindset that focuses on want More than abundance. What a huge Price we are paying for this. Asking For what you want requires clarity, Courage, and confidence

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