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BW Businessworld

Vastu Tips For Top 5 Business Trends In 2017

The accounts department should be in the north and east zones and employees dealing with banks and cash transactions should preferably sit facing the east and the north zones

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Flourishing e-commerce! The blue-eyed boy of most business ventures — e-commerce — is roaring at full throttle. It is a great idea to add a dash of e-shopping perks, online payment flexibility, digital visual treats such as wish-lists etc., to drive your sales lead.

Tip: The accounts department should be in the north and east zones and employees dealing with banks and cash transactions should preferably sit facing the east and the north zones. Financial records of the company should be kept in the central north or south-west zones.

Fitness and Nutrition
With all the stress on what is ‘healthy’, ‘natural’ and ‘organic’, it is imperative that the fitness and nutrition industries leave no stone unturned to pool in their loyal consumer base.

Tip: Place fresh flowers of different colours in a blue vase in the north zone of your office to beat competition and watch your sales soar.

Networking and Communication
The “shrinking world” is no longer a distant reality with more and more networking firms offering exceptional communication offers. 2017 is all set to be a year of high-speed networking and communicating at lower tariffs and greater flexibility on all accounts.

Tip: Summon beneficial support by harmonising the north-west Vastu zone. Keep the south-east and the south-south-east zones well balanced in your office or business set-up to ensure a steady flow of cash and build team morale.

Branding and Advertising
In the fierce, contemporary battle for advertising, when brands are upstaging one another, web and mobile apps have taken the market by storm. The most popular business trends of the present times — the app industry, is steering ahead.

Tip: The reception or front office should be ideally located in the east or the north-east corner, and the staff should work facing the north or the east zones.

Workstations should be rectangular or square, but not L-shaped, because any irregular shape creates confusion. Artists, especially video and graphic artists, should work in the south west zone of the office for better results.

Boom in Real Estate!
To attract the right investors and support from financial institutions, a Vastu-compliant office is a must.

Tip: The north-west zone is primarily responsible for acquiring support from financial institutions. Therefore, a plot or building facing the north-west is ideal for constructing a factory/office.

Last but not the least, all the electrical equipment should be placed in the south-east zone of the office building to avoid any untoward incident or mishap.

Disclaimer: The views expressed in the article above are those of the authors' and do not necessarily represent or reflect the views of this publishing house. Unless otherwise noted, the author is writing in his/her personal capacity. They are not intended and should not be thought to represent official ideas, attitudes, or policies of any agency or institution.


Khushdeep Bansal

The author is a leading Vastu expert and founder of MahaVastu

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