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Transforming Careers

STRIVING TO BECOME India’s leading training centre, Zell Education is aiming at transforming careers by making skill up-gradation effective, affordable and accessible. Anant Bengani, Co-Founder of Zell Education recalls, “The primary focus of our staff is on training the students in the subject of accountancy and finance. It all began in 2015 when I and my partner decided to walk the path of entrepreneurship.”

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Financial Activities: Bengani says a career as a finance professional today is vastly different than it used to be years ago. The study and analysis of today’s markets, financial products and other financially related sectors of the business world are the foundation of financial activities as on date, he adds. “

A stockbroker, a financial planner, and an investment banker are just a few examples of jobs that may be chosen when pursuing a career in finance. As finance grows year on year, being accurate and up to date with financial information and financial techniques is an absolute essential,” says Bengani.

Quality Education: The idea behind establishing Zell Education came to Bengani during his years of Articleship under a Chartered Accountancy firm. “At Zell, our primary goal is to deliver high quality education & skill upgradation in collaboration with industry experts & best educational practices,” he adds. Unlike other business models where the initial investment is usually a hefty sum of money, Bengani and his co-founder began with just Rs 10,000, and a lot of sweat and hard work. Today, Zell Education boasts of over 50 faculty members and over 80 employees. All these numbers are multiplying at a faster pace. Zell Education also boasts of an active student base upwards of 5,000. And all this has happened within the past six years.

“We have always understood that education has to be a niche because it has to be presented in a much specialised format. A student coming to us, from whom we would charge a considerable amount, should feel the value of his money and it must give them some value above and beyond,” says Bengani.

Zell believes that today’s digital tools can support the effective delivery of financial education and can certainly help policy makers address the need of target audiences through tailored approaches. “They can better support money management skills while reinforcing financial literacy core competencies and can also be used to address some of the most common behavioural biases that consumers experience when dealing with financial decisions,” he says.

Employee Strength: Last month, Zell Education announced tripling their employee strength by the end of the current financial year. The current company strength of 80 employees would be scaled up to reach 250 employees by the end of this financial year. Reportedly, Zell will be deploying around Rs 7 crore for the said expansion.

Additionally, the company has said it will be offering ESOPs to the senior employees working at their organization. The company says that with its current team it has efficiently managed to achieve a student satisfaction ratio of 95 per cent.

“Our core values include creativity, collaboration, culture and customer orientation. We are looking for employees who have the similar values and can collaborate with us to reach our mission,” Bengani adds. 


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Magazine 14 Dec 2021 entrepreneur finance professional