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Top 10 Emerging Startups In India

A number of Indian entrepreneurs are entering the market after recognizing the potential of capitalizing on their unique ideas.

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The conducive demography and dynamic economy have given India the status of a perfect cradle for new-age startups. Despite the fact that many startups witness premature death, the startups are re-energizing the Indian economy to a very significant level, especially in the aftermath of the pandemic. The Government of India has also been encouraging entrepreneurial activities for some years now through its Startup India Initiative. As a result, a number of Indian entrepreneurs are entering the market after recognizing the potential of capitalizing on their unique ideas.

Here are the names of the top 10 emerging startups with dazzling future prospects.

1. Karza Technologies:

Karza Technologies is the largest data, analytics, automation, and decision solution provider firm catering to the entire lending lifecycle from onboarding to diligence & monitoring to collections. Karza Technologies solutions enable systemic fraud prevention, risk management, compliance & automation through superior data engineering and deep tech applications. With state-of-the-art automation capabilities, the firm has acquired a diverse portfolio of 300+ live clients, spanning across the largest gamut of use cases in the industry.

2. Yellow Panther:

Yellow Panther is creating strides in the digital studio market by curating beautifully crafted digital services ranging from mobile app development, virtual and augmented reality, website design to gamification. The organization has helped the Rajasthan

Royals to become the leading digital team in the IPL. Yellow Panther’s discovery of gamification allows fans to engage with their favorite team and player at a personal level while helping franchises build a loyal fan base. Yellow Panther is challenging expectations and pushing boundaries in a fast-moving digital world. This digital studio through its mindful approaches is helping clients globally.

3. Recode Studios:

Recode Studios, an e-commerce beauty platform, has brought forth a wide range of products with an impeccable eye for both subtle and bold shades. With categories that go beyond imagination, ingredients that show nothing but sheer love for your skin, and an affordable price range, Recode Studios has manifested a strong foothold in the makeup industry. The brand also provides incredible opportunities for emerging brands to sell at their marketplace and connect with huge target audiences. They have already onboarded 40+ brands and are holding to achieve a target of 100+ brands.

4. Mati:

Fatima K Punjaabi founded Mati in 2016 with a keen interest in combining nature and attire as part of her personal style. It is the most talked-about and sought-after sustainable fashion brand with the vision to promote the value of meaningful and inclusive clothing. The brand is 'Peta Approved Vegan' for using cruelty-free raw materials. The sustainable and handwoven fabrics sourced are 100% biodegradable and hand-spun by local weavers of India. Designed with every woman in mind, the brand uses only the best quality natural fabrics and pays close attention to every little detail. Mati focuses on minimalist designs and flattering cuts that fit all body shapes and sizes

5. Rankpedia:

Rankpedia was born during this unprecedented time with an energized vision of effectively converging the challenges of the digital divide into an experiential learning opportunity for students across all domains of life who were missing out on the educational technology boom. Working synergistically with the new Education Policy of 2020, Rankpedia has created a learning platform that imbibes effective assessment. The curriculum design works on real-world relevance, giving an opportunity for creativity and reflection leading to accelerated and sustained learning.

6. Turiya Investments:

Turiya Investments is one of the leading startup investment firms that helps startups with their funding and financial strategy needs. People at Turiya Investments have assisted several old and newly formed companies in raising funds. They help the investors who are looking to fund new innovative and unique ideas meet startups that interest the investors. They tend to collaborate with dynamic and visionary entrepreneurs and connect them with interested investors. Moreover, what makes them stand out from other firms is their best practices for ecology, community, and innovative business ideas.


It is a Hyderabad-based fintech startup that has carved a niche in the domain by providing credit to people of lower economic strata by offering small-ticket loans between INR 1,000 and INR 30,000. Incepted last year in December amid the Pandemic, the startup has grown exponentially by streamlining the end-to-end digital lending process with an intuitive application for borrowers and a dedicated workspace with data-driven workflows for loan teams. They are enabling financial services firms to process an average of more than ₹30 crores in transactions per day which in itself is a big achievement, especially for a startup.

8. Love Earth:

As the name goes, ‘Love Earth’ is a brand that has created a buzz in the skincare and wellness segment with its eco-friendly, pure, and organic products. The brand is founded by a visionary women entrepreneur, ParidhiGoel, who has made sure to curate products that come with no harmful chemicals and are natural. By providing a plethora of organic products which includes VitaminCfacewash, 24k gold glass face oil, multipots (clean beauty)body butter with cocoa, and an anti-hair fall kit, the brand has emerged as the preferred choice among thousands of consumers across India. A part of their earnings also goes for the upliftment and growth of the members of the GurukulParmarth Ashram, an orphanage.

9. Entice Supplements:

Entice Supplements has exclusively brought forth skincare products that are rich in natural protein ‘Collagen’. As a skincare brand, they have carved a niche for themselves in the skincare domain by providing consumers with a skincare range that works effectively on all skin types. They have been successful in winning the trust of a large number of consumers across India in a very short span of time and are now emerging as one of the trustworthy skincare brands.

10. Powerhouse 91:

Powerhouse 91 is a tech-driven company that has so far helped a plethora of E-commerce brands to grow through significant growth capital combined with deep functional expertise across Supply Chain, Marketing, and Technology. What makes Powerhouse 91 stand out is that it was started by people who have themselves gone through the journey of building consumer brands. Powerhouse91 has built multiple proprietary tools, growth frameworks, and business processes to help any acquired brand grow 15-20x over the next 5 years while maintaining healthy profit margins.

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