Royal Green Packaged Drinking Water Ropes In Sonu Sood As New Brand Ambassador

Royal Green Packaged Drinking Water is announcing its entry into the market through a TVC feat with Bollywood/Tollywood actor Sonu Sood.

The TVC is about expressing yourself in an effortless way and being comfortable under your own skin. It is about having power and being able to share it with the people who let you achieve it in the first place.

The brand believes that Sonu Sood is the perfect celebrity to narrate the story of Royal Green’s “Taste the Success” philosophy and belief as his personality and values perfectly align and blend in beautifully with that of the brand.

Royal Green as a brand believes in tasting success with a different perspective, hence the philosophy “Taste the Success”. It goes beyond the conventional understanding of success and believes that success lies beyond the ordinary, and one has to introspect and take the untrodden path.

“Our association with Sonu Sood will further reinforce what our brand Royal Green Packaged drinking water stands for and believes in, and lend our consumers greater brand bonding, trust and dependability” - Virat Maan, CEO, ADS Group. 

The brand TVC is available in 5 different languages viz Hindi, Telugu, Bengali, Odia, and Punjabi. The brand film has captured Sonu Sood’s tryst with success and depicts his journey of discovering and redefining what success means to him- going beyond the glitter and glamour and like Royal Green choosing the path less travelled. The brand film #TasteTheSuccess is sure to leave an impression, a taste to savour, and most definitely a toast to things that matter.

Sonu Sood, speaking about the association with the brand, stated:

"The brand's communication truly reflects my belief that the path to success lies in choosing the untrodden course. The brand film evokes people to introspect and rethink what success means to them to enable them to genuinely Taste the Success." 

During this unfortunate pandemic, Sonu Sood has been a messiah to the general public. His devotion and persistence in becoming successful in doing what is right is exactly what Royal Green stands for. This is not the film star Sonu we all know, but the one despite his success is like you and me on a day-to-day basis.