Healthunbox Private Limited with its popular brand- Organicbazar has become India's fastest growing e-commerce platform in the field of gardening. One-stop-shop for gardening products, Organicbazar has grown 100 times in the last financial year to reach 1 lakh consumers.
A unique online market has been created for gardening products, here startup MP is based, its headquarter is in Narsinghpur. Organicbazar mainly focuses on those products which are not easily available to consumers at local stores.
Deepak Kushwaha, CEO, Healthunbox Private Limited said, “With the organic market, our vision is to create a world where everyone can live a healthy, happy and uncompromising lifestyle. During the lockdown, many people apart from me have used the opportunity to work from home to make significant lifestyle changes and engage in activities that are a positive switch to a better life. Home gardening has turned into a successful business model along with a hobby."
Chandrashekhar Kushwaha, CFO, Healthunbox Private Limited said, “Our journey started in 2021 and the organic market has reached over 1 lakh consumers with around 20-30 per cent retention rate. Our mission is to be the first choice for our consumers and partners in the journey of discovering gardening products online. We plan to provide a complete home garden setup along with useful gardening advice to help consumers start home gardening as we grow. Our target is to generate 5-10 crore revenue in the next financial year. We are also going to bring our Mobile App soon."
With the advent of the COVID-19 pandemic, kitchen gardening and organic food have gained immense popularity as consumers become more aware of its health and lifestyle benefits. Vegetables and fruits grown through home gardening do not contain harmful chemicals and pesticides, which makes them a healthier option.
Organicbazar has become a preferred online platform for terrace gardening products and has earned 2 crore revenue in the last financial year.