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It’s Official! Renault Captur Coming To India In 2017

Renault has an aggressive plan to successfully launch Captur in India, with several innovative initiatives planned over the next few months

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French automobile manufacturer Renault is going to launch its premium sports utility vehicle (SUV) Renault Captur in India in 2017, informed the company in an official statement released on Monday (28 August).

Renault has an aggressive plan to successfully launch Captur in India, with several innovative initiatives planned over the next few months.

Sumit Sawhney, Country CEO and Managing Director, Renault India Operations, said, “India is an important market for Renault’s global growth plans and we have a thorough business strategy to grow our presence across the country. We have expanded our product portfolio to best suit the Indian customer and focusing on new and emerging segments to drive volumes. The SUV segment, which is amongst the fastest growing segments in the Indian automobile industry, has witnessed increasing customer attention to styling and design elements which are playing an important role in the purchase decision.”

“We are delighted to announce that we will launch our premium feature loaded Renault Captur in India this year, which has delivered global success and is widely acclaimed for its stunning expressive design. Captur has sold over a million cars worldwide and will enhance our product portfolio as we aim to grow our presence in the SUV segment in India. Like all our offerings in India, there will high levels of innovation and customisation in the Renault Captur that will be launched in India."

Apart from this, the company has also announced that it has crossed the milestone of 300 dealership outlets in India.

The current network of 300 dealership outlets across the country has been designed according to the RENAULTSTORE concept.

Renault’s efforts towards expanding its network are invested tactically to cater to customers in metro cities as well as across tier II-IV cities. With this, Renault has a vision of taking the brand to newer markets, aspiring to be amongst the top 5 automotive brands in the country by 2020.

“Having completed a little over five years of operations in India, we are already the number one European brand in the country. We will continue to aggressively ramp up our service network as well as build on our product offensive strategy to drive volumes in India,” Sawhney added.