INTEX has announced the adoption of 5ire blockchain to enter web 3.0. The adoption of 5ire's blockchain to enter Web 3.0 would mean that INTEX will embark on a new technological revolution in the retail industry, highlighting the integration of blockchain and business to result in sustainable and profitable companies by incorporating Web 3.0.
Having originated in a country ranked fifth among 117 countries in pollution, Mr. Bansal, the Chairman and Managing Director has shown his enthusiasm towards reducing its carbon footprint while adopting Web 3.0.
INTEX's vision is to give people easy access to the latest connected technology and innovative value products, making it big as a smart lifestyle brand, changing its ways constantly around the changing consumer needs. The brand also prides itself on bringing innovative yet affordable technology, coupled with style and glitz, to the hands of every Indian.
Incorporated in 1996, INTEX is a USD 950 million-dollar Indian company with 20+ product categories. It rules the consumer market of Consumer durables, Smart IT accessories and Personal Care Accessories.
"INTEX's adoption of blockchain technology to enter Web 3.0 is pivotal for building a community around 5ire's mission of bringing a for-benefit paradigm shift", said 5ire's CEO and Co-founder Pratik Gauri.
From a technical perspective, Web 3.0 has the potential to revolutionize the way businesses operate. By providing a more personalized web, improved data searchability, and eliminating third-party intermediaries, Web 3.0 can help INTEX save time and money while building strong customer relationships. It encourages transparency and fosters a healthy customer relationship, assuring a tamper-proof record of transactions via blockchain. Further, with NFTs and Metaverse, Web 3.0 opens doors to innovation and sustainable competitive advantages.
“We are excited to partner with 5ire. Web 3.0 will bring immense possibilities for new ways of doing business. Efficiency shall increase tremendously. With decentralisation at its core, it shall result in more transparency. It is a step towards building a sustainable planet. This is the beginning of a new era”, said Intex’s Director, Keshav Bansal.