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Customer-centered Affordable Loans

Every initiative stems from the vision, mission, and values of the company. Aye Finance aims to transform the micro and small business financing sector

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Aye Finance began with 44 members in 2014-15. Indulging in all kinds of tasks such as operation and disbursement management, credit checks and customer verification.  The fintech provides both secured and unsecured small business loans for working capital requirements, filling the unmet credit need of micro-businesses in India.

Within the first year of its inception completed disbursement of 428 files. This year, the company has received its official license as a Non-Banking Financial Company (NBFC). 

Supporting Micro Enterprises 

At present, Aye Finance has 15 departments with a total base count of more than 4,600 employees and a customer base of more than 200,000 people.  Recognising that only one in 10,000 micro-scale businesses have access to formal credit, Aye Finance is committed to helping these ventures with the capital needed to succeed.  

Many of these micro-businesses belong to the organised sector where maintaining business accounts is a challenge. Formal credit providers do not want to work with this business as it is not easy to underwrite these loans. The needs and loans of such companies are also often small, Aye Finance's ability to underwrite these cases, makes the platform stand out in the market. 

Powered by innovative underwriting, smart technology, deep analytics and a knowledgeable team, Aye Finance gains insights by using unique methods to study the patterns within the industry’s cluster and then, supplement their data models. Thus, providing customer-centric solutions to businesses and bringing their growth into the new-age. 

Strong Leadership 

Sanjay Sharma, as managing director, as well as founder of Aye Finance, leads the organisation and supervises the IT, strategy, risk, human resources and finance functions. As a result of his leadership, Aye Finance has developed into a vibrant and highly engaged team that is rapidly setting new standards in how quality loans are built in an inclusive environment.  

For Sharma keeping up the internal morale is vital to running a successful organisation. Aye has a recognition programme to ensure that people’s efforts are awarded. He states, “Our recognition program is divided into various award categories that are diverse in nature and cater to people from all departments or work levels.” 

At Aye, extra attention is paid  to creating measurements of productivity, quality, and timeliness for every process and job to ensure quality performance from the venture. Every initiatives stems from the vision, mission, and values of the company. Right from hiring to development, the thorough people practices are programmatic and future-oriented. It is Sharma's passion and calling to transform India's micro and small business financing. 

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Magazine 13 Aug 2022