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Corporate Gifting: Not All Frills

Corporate gifting and promotional business gifting solutions has been mastered into an art by self-made entrepreneur Mukul Vashisht, of RR SOLUTION.

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Gifting conjures up different images in one’s mind, but when it becomes a serious business it’s not all frills, especially in the current global pandemic.

Corporate gifting and promotional business gifting solutions has been mastered into an art by self-made entrepreneur Mukul Vashisht, of RR SOLUTION. He has remained responsible and relevant by evolving and introducing his merrier ways in our COVID-19 armoury. His gifting solutions include paraphernalia like gloves, face masks, face shield, shoe covers, PPE kits and infrared thermometers.

According to Technopak, the total size of Indian corporate and personal gifting market put together is about 250,000 crore today. Of this, the corporate gifting market in India is estimated to be 12,000 crore and is growing at over 200% per annum.

India is all set to jump from the current online gifting market of $65 million to $84 billion by 2024, according to the latest research by ‘Qwikcliver’.

RR Solution adopts responsible business practises where change is the only constant. And right now, with the uncertainty around us, they have transformed their business model to support the present ecosystem in our battle against COVID19.

According to Mukul, the business idea germinated way back in 2007 when the firm was named after the senior most member of his family, Shri Raj Rajendra Vashisht, who advised the young entrepreneur on three principles of business: what [product], how [ factory manufacture, sourcing, import], and last but not the least, for whom [clients].

What’s new is the complete customization package for promotional business gifts that RR Solution offers to customers. It has brought attention to the brand not just in India but abroad. Their white labelling service for corporate gifts and corporate souvenir items has become really popular and has inspired competitors to jump onto the bandwagon.

When asked about the way forward for businesses in India, he said: “We need to identify our core strengths - whether it is manufacturing, sourcing or import - and ensure that we stay competitive in that. Only on this basis can we think of increasing our exports and serving the international corporate gifting market.”

RR’s bouquet of products range from apparels and stationary to electronics and includes bags, diaries, watches, bluetooth speakers, battery chargers, USB, etc.

RR Solution supplies their products straight from the manufacturer at prevailing wholesale prices. They are a GST registered firm with proper invoicing and practise clean accounting systems.

The COVID armoury includes: regular face masks, KN95 face masks, complete PPE Kits made from nonwoven material, face-shields and infrared thermometer. RR Solution is not only offering special prices on bulk orders but also numerous free gifts and goodies.

Owing to an impressive list of clients that consists of big business houses and corporates including Apollo Spectra, Bose, Titan, CPA Global, YKK, Bausch & Lomb, Swatch, RMSI, Zimmer Biomet, ART Housing Finance and Exponential, we asked Mukul about his plans for the future.

“As gifting pioneers in India offering white labelling solutions, corporate gifts for customers and corporate souvenir items, RR Solution has come a long way. It’s an age of digital nomads. Our instagram handle giftsandgifting is quite popular among youth and our new website is gaining widespread traction. We are receiving both national and international customers and are seeking new ways to expand and take our business global,” says Mukul.