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Corporate Feku
It is never easy to work with someone who is always building a narrative, either to hide his underperformance or put someone down or to overcome a deep sense of personality complex.
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Raghavan, a senior professional, seems to be successful at work but poke a level down - there seems to be distrust in his team with consistent under-performance, stress and a deep sense of misery at his place of work. However, his bosses absolutely love him. Welcome to the age of Corporate Feku.
It is never easy to work with someone who is always building a narrative, either to hide his underperformance or put someone down or to overcome a deep sense of personality complex. The associated stress, shame, guilt and general misery can be overwhelming for most people. However, such people tend to be successful at their place of work. They are blessed with deep political acumen along with the right blend of sociopathic and narcissistic attributes. Following are some key traits of the Corporate Feku.
Always build a narrative, often a fake one
The Corporate Feku barely performs on most business metrics. However, what they are good at is elevating their role and positioning it as something very big. They will often associate their roles with words including radical, industry defining, path-breaking, transformative, undoing years of poor work. In addition, before every critical board meeting, they are capable of building a fake narrative of a beautiful future to take people’s attention away from the existing gloom and doom.
Always create the right impression
In addition to building a fake narrative, a tactic that is often employed by the Corporate Feku is to carefully manage his own impression. The age-old adage of coming 5 minutes before your boss and leaving 5 minutes after your boss is carefully implemented. In addition, there is a conscious display of rigour when very senior professionals are involved. When his bosses are around, the day starts at 7 am and goes well until midnight. When nobody seems to be around, Pooja Hegde’s pictures on Instagram are consciously devoured over.
No respect for diversity
The Corporate Feku will drive to ascertain domination in the area of thought leadership. Whatever idea or efficiency improvement his team or his peers might come up with, he will always retort with an ‘I had already thought of it earlier’. It is an altogether different problem that very little seems to have been done by him to take care of that idea. An associated corollary employed by the Corporate Feku is the lack of respect for women. Although they will proclaim themselves to be champions of gender diversity, they will often pass snide comments about their makeup, facial expressions, lack of seriousness, dressing sense, etc.
Push your team in the way only you can
The Corporate Feku, blessed with a high emotional quotient and sociopathic skills, is immensely competent at manipulating his people to work for him without question. A combination of shaming, humiliation, putting people down along with occasional praise is generously employed to make his people always seek validation for themselves. The classical behavioural psychology that is often employed is the Stockholm syndrome, where the victim tends to sympathise and cheer on his or her perpetrator. One of the most common ways to shame people is to ask them to do a job which is 2-3 levels below their hired level. Another way to drive requisite behaviour is to reward people who blindly support you even if they are underperformers.
No respect for anybody’s personal life
A narrative that elevates the Corporate Feku’s job is built on making his team work brutal hours. Most of the Corporate Feku’s team would be working very long hours with limited personal downtime. Such a conscious creation of work and never-ending reviews is carefully crafted to create a perception of industry-defining work to everybody else. The focus is often on the quantity of work rather than an element of quality or efficiency. In case of any grievance aired, the retort is immediate, ‘when I was your age, I would only work and do nothing else’.
Create interpersonal tension in your team
The way to build incredible loyalty among disgruntled emotionally manipulated workers is to create interpersonal tension within them. In case a direct subordinate doesn’t agree to your targets allocated, call up the subordinate’s sub-ordinate and get him to say yes. Then force the subordinate to agree and give him feedback on his people management skills that people under him are extremely unhappy and have complained against him. An additional way is to say something controversial about a team member in someone else’s presence and if he diplomatically avoids it, consciously play that comment in that team mate’s name on other public forums.
In conclusion, if you are reading this article, it is fairly evident you are working with a Corporate Feku. In behavioural psychology, such animalistic behaviour stems from a deep-rooted inferiority complex, either due to a lack of formal education or a ghastly firing from the previous job. The ruckus at work is carefully crafted as a conscious display of power. This behaviour can go on for decades without any check or balance. It is difficult for companies to diagnose or counsel such behaviour especially in countries like India where upward feedback is largely symbolic. However, the best course of action for any company is to relieve such characters once they have been suspected of such behaviour. In case you are stuck working with someone who resembles the above character sketch, may God bless you!
Disclaimer: The views expressed in the article above are those of the authors' and do not necessarily represent or reflect the views of this publishing house. Unless otherwise noted, the author is writing in his/her personal capacity. They are not intended and should not be thought to represent official ideas, attitudes, or policies of any agency or institution.

Sandeep Das
The author, Sandeep Das, is an MBA from IIM Bangalore, a management consultant, the author of “Yours Sarcastically” and a columnist.
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