• News
  • Columns
  • Interviews
  • BW Communities
  • BW TV
  • Subscribe to Print
BW Businessworld

A Tablet For Kids!

Photo Credit :

At last, the Indian handset manufacturer Micromax Informatics has entered the tablet market but with a twist. The company has launched an education cum entertainment tablet targeted at 67 per cent (i.e. about 20 mn) of the Indian urban youth. The 'Funbook' on Ice-cream Sandwich (Android 4.0.3) comes with 7" capacitive screen, runs on 1.2GHz processor and is 1cm in thickness. It has 4GB internal memory that can be extended upto 32GB.
Micromax has partnered with various content and service providers such as Pearson, Everonn, GK Publishers, Scholarshub, Vidyalankar, Universal Tutorials, CAPS, and Zion for the education related content on its very first tablet. BigFlix, Zenga and Indiagames will provide entertainment and gaming applications.

"We have entered into strategic partnerships with about 900 content and service providers to offer more than 600 courses for the students," said Deepak Mehrotra, CEO of Micromax at the tablet launch. "Apart from the preparatory material for medical, engineering and MBA, the e-learning apps will allow access to courses ranging from class 1 to degree courses for CBSE, ICSE and various state boards."

Mehrotra claimed that Funbook happens to be the very first tablet that was conceptualised and manufactured in India.

The device priced at Rs 6,499 will be available at 100,000 retail outlets across 50 cities in India. The consumers can also order it through To make online content available to users, the device will come bundled with Tata Photon plus.

The Funbook has a 0.3 MP VGA front facing camera and comes with HD Video playback at 1080p. The tablet comes in silver and black colours.