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BW Businessworld

‘Documenting Management Consulting Experience In India’

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Why this book? And why should a reader pick up this book?
Indian management consultants are executing varied kinds of assignments in the functional areas of marketing, finance, human resource development and personnel and industrial relations. The assignments are completed and reports and notes become proprietary material of the sponsors. The consultants move on to other assignments. In the process, the consultants hardly get the time and/or the platform for sharing their valuable experiences. As a result, the new entrants to the profession have to learn management consulting operations through their own trial and errors.
Therefore, there is a need for more access to sharing of experience in various functional areas and emerging sectors for continuing education and orientation. This edited volume is designed to fulfil the need for documentation of management consulting experience in India both for the users and to serve as core reading in the curriculum of business schools. The book is also interesting for the general public to get some insights into the world of management consulting, its practices and experiences for business excellence.
What does the book mean to you?
It means a lot to us because it is the first time that the senior Indian management consultants have agreed to document their experience. The book is quite absorbing and of wider interest worldwide. This is also the view of the four senior consultants including two international experts who took time to read the final manuscript at pre-publication stage. Their views are printed in the book.
Co-author Pramila SrivastavaHow difficult was it to put the book together?
It was extremely difficult and time consuming to persuade the senior consultants to spare time and share their consultancy experience and insights into the process of handling the assignments in their respective fields of expertise. Several authors were attempting to write for the first time and needed a lot of handholding. It took about two years to get meaningful material which would be useful to the upcoming management consultants in both at large firms as well as individual consultants. Both content editing and copy editing also irritates the senior consultants but most of them have put up with these irritants have cooperated in replying to repeated editorial comments and suggestions.
When and where do you write?
We write at the office whenever there is some slack in the pace of work and also carry the laptop at home to continue. As we do not have the full time for it, obviously the material is written in parts at different times. The notes from the assignments and field visits to client companies are very helpful and have to be presented interestingly for the readers.
Can you suggest another title to this book?
Management Consulting In India: Experience Sharing And New Pathways. This is what the book is all about.
Management Consulting In India: Practice and Experiences for Business Excellence (Sage Publications)What’s your energy drink?
Coffee and more coffee.
What are you reading now?
I am reading Being Wrong: Adventures In The Margin Of Error by Kathryn Schulz
(Compiled by Jinoy P. Jose)