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Latest Articles in Boman Irani

The Resurrection Of Yearning: The PR Story Behind The Launch Of “JAWA”

This is an exciting prospect for the entire motorcycling community in India. From a PR perspective, it will be interesting to watch how marketing strategies play out

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Jawa Brand Resurrected In India By Mahindra’s Classic Legends

More than two decades after vanishing from Indian roads, the iconic Jawa motorcycles are back with a bang. Classic Legends the Company behind the JAWA has launched three models in India

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LXL Ideas Introduces Kids To Cinema With International Kid’s Film Festival 2018

IKFF 2018 aims to soar across boundaries and motivate students, teachers and parents to embrace films as an educational medium

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Rajkumar Hirani, The Director Of Quality Not Quantity; Continues To Win Hearts Once More

The beginning of his directorial career began in 2003. The director has so far given 3 All-Time Blockbusters, 1 Blockbuster, and 1 Hit film and 0 flop films

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John Abraham’s Starrer Parmanu Continues To Impress Audience Even In The Fifth Week

The audience experience not only a rapid and edgy plot-line but gets full of pride for the country and its twin pillars of strength – “Jai Jawan Jai Vigyan”!

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