• News
  • Columns
  • Interviews
  • BW Communities
  • Events
  • BW TV
  • Subscribe to Print
  • Editorial Calendar 19-20

Latest Articles in sustainable businesses

“Meeting Consumer Needs Profitably”

Marketing is business, asserts the General Manager of Oral Care at Hindustan Unilever, Ashwath S. “Many a time, people tend to define marketing as making ads” he explains in this interview with BW Businessworld, advising that marketing is about “meeting consumer needs profitably”

Read More