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Latest Articles in magazine 5 August 2017

Focus India

Microsoft announced a strategic partnership with Indian e-tailer Flipkart to provide consumers in India with the best online shopping service. As a first step in the broad collaboration between the two companies, Flipkart will adopt Microsoft Azure as its exclusive public cloud platform

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No Ground Rules

In April, Flipkart announced it will acquire eBay India operations. Analysts believe it was not so much on eBay as much as it was about Flipkart being able to bolster its artillery against Amazon (and the $5 billion)

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The Leader Guards

It posted over 50 per cent jump in its revenue, while its net profit more than doubled to Rs 694.17 crore from Rs 331.95 crore in the previous year

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Disrupt & Grow

In 2017, TCS’s consolidated revenues increased 8.6 per cent, and net profit increased 8.3 per cent over FY16

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The E-tail Giant

Four years ago, the e-commerce landscape in India was dominated by home-grown unicorns like Flipkart and Snapdeal. Everything changed in 2013 when Jeff Bezos-run Amazon decided to gatecrash the e-commerce party in India

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Riding The Smart Tide

or 2016-17, the company’s revenue grew by 12 per cent compared to the previous financial year. It has over 21 per cent share in the spectrum market

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A Big Stepping Stone

Recently, Google India launched ‘Digital Unlocked’, a training programme to help small and medium businesses (SMBs) go digital

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How To Privatise Air India

It’s time India reversed the post-independence decision to nationalise Tata Airlines and rename it Air India

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AI’s Biggest Challenge Will Be EI

As industry’s most lauded tech companies make strides in the artificial intelligence (AI) race, the biggest challenge will come from EI (emotional intelligence)

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M&A Analysis: Waging A War Against Bad Advertisements

Digital’s dawn is finally here as, according to various industry forecasts, it is all set to overtake television in global share of ad spend in 2018. However, while digital has been growing, this year has also seen the conversation for digital move towards demands for more accountability and transparency in the medium from brand owners

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Ad Infinitum: Giving Shape To Dreams

The film (Samsung India's campaign #SapneHueBade) revolves around the real life story of Seema Nagar, capturing the trials and tribulations she went through before entering Samsung Technical School and how it enabled her to dream big

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Will Nexon Go Uphill?

30 per cent jump in sales of utility vehicles in FY 16 to reach 7.6 lakh units

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McD Not Quite On Track

15 crore rupees could be the loss in revenue to McDonald’s India operations

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Trash On Trays On Our Trains

Another CAG report lambasts the Indian Railways for the delay in processing, assigning and completing projects for electrification

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How To Make More With Less

Team leader Modi is fishing in a shallow talent pool

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