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Latest Articles in magazine 28 december 2015

Healthcare: Unhealthy India

The country may lose $4.5 trillion by 2030 due to non-communicable diseases alone, but the government is doing little about it

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Nestlé: It’s Not Over

As Nestlé India’s Maggi Noodles emerge from a country-wide ban, the company is sucked into trouble again. But the new management might just steer it through

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Naagin Rules The Roost

Hindustan Unilever and P&G must have now discovered that they had been selling sachet shampoos and tea on the wrong channels. Remember the ghost show Aahat on Sony around 1999-2000?

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Another BRIC In The Wall

India’s new slogan of BRICS chairmanship will be ‘Building Responsive, Inclusive and Collective Solutions’

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Jottings | CBI: Blowing In The Wind

As a furious Arvind Kejriwal alleged that his office had been raided and sealed by the Central Bureau of Investigation (CBI), it brought back memories of similar press briefings by West Bengal CM Mamata Banerjee.

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Our Worst Enemy Is US

When it comes to Mission Smart Cities, the government’s toughest battle may well have to be fought against its own citizens’ acute cynicism.

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Verbatim: Quotable Quotes

What Sunil Mittal, Marc Benioff, Murli Manohar Joshi, Matthias Mueller and Sachin Bansal among others, said

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Growing With Small Businesses

In a bid to bring more small and medium enterprises (SMEs) to the platform, Facebook launched the first SME India Council in Asia Pacific.

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What You Should Know Before You Can Build A Global Brand

For building a global brand, first and foremost you must start with an analysis of your competition. Where are they strong? Where are they weak?

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Jottings: Mobile Trumps All

$200B: The size of the fashion industry is expected to grow by 2025, which is currently at $60 billion

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Jottings: Protection Money

7.4%: The private security industry is expected to grow annually and reach $244 billion by 2016 globally

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New Guns, Old Bullets: The Dichotomy

In conversation with BW Businessworld Ben Jones speaks about what ‘always-on’ means and the evolution he expects in marketing

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