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Latest Articles in magazine 10 November 2018

In Search Of The Right Balance

The author has illustrated and given guidelines how to obtain the above by giving a routemap, creating a plan, identifying the brand purpose and emphasising the same to the employees, determining the company values

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A Leaf Out Of India's Best Practices

The authors point out that while the US is home to the world’s best hospitals and doctors, it is also the most expensive in the world

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The Million Jobs Mission

One of the large gaps in the skilling space is in connecting skills to the right job

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E-tron Launch In India May Be Preponed To 2019: Rahil Ansari, Audi India

Brand Director of Audi globally spoke of product lifecycle changes, new products on the anvil like electric vehiclesand government policies

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Will Audi Be Able To Winback Lost Ground?

The marquee brand reigned over India’s luxury car market till 2016, but sales have plunged since 2016. Where does it go from here? Will its iconic Q8 and e-tron models make it to India?

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Ad Infinitum: Cashless Joys

The TVCs featuring Dhoni and Pankaj Kapur seek to promote the everyday use of Mastercard by busting myths around digital payments

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India Is Very Important For Red Hat: Tim Yeaton, Global EVP & CMO

Red Hat’s Tim Yeaton, Global EVP and CMO shares with BW Businessworld’s Shubhi Tandon on how they market themselves and their India plans

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One SIP At A Time

Investors get a SIP of nectar; Turbulence in the skies again for Air India and Jet; The HAL story and more

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The Challenge For Indian Executive Is To Become More Multi-Disciplinary: David Heckman

Wharton Executive Education’s Senior Director David Heckman speak about the challenges and possibilities that upcoming CEOs must embrace in order to scale in this rapidly moving and changing business world

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The Two Meal Concept

After the festivities, get your health back in order and get rid of your toxins and bloating with this

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Rakhi Sawant And The Statue

BLANKThe Statue of Liberty is famous because it is in every fifth Hollywood film. Either in the background. Or seen from a plane

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Funding The Highways

An active intervention and healing touch to smoothen capital flows to the beleaguered sector is the need of the hour

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‘IAF Is Ready To Take On Any Adversary ...’

The IAF is an ardent student of modern warfare and has geared itself up both in terms of training as well as equipment across the entire spectrum

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Being Smart Is About Improving People’s Life: RICS

RICS CEO Sean Tompkins and President-elect Chris Brooke, who were in the country recently, discussed in detail their plans with BW’s Manish Kumar Jha

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Scripting A New Storyboard

Zee Entertainment promoters have outlined a plan to bring in a strategic partner. Will that change its stock’s fortunes?

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