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Latest Articles in fitness

Reebok Unifies Under One Logo, One Wordmark

The wordmark and logo will be fully integrated across all Reebok sport and lifestyle products, including footwear and apparel.

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Giving Boost To Women’s Fitness

In today’s fast paced world, Vivafit offers the perfect workout regime that is not more than 30 minutes and aspires to be a one-stop-shop of fitness for women

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How 30 Day Challenges Helps You To Not Lose Focus

Attain generous amount of concentration and develop a focus in mind and body leading you to surround yourself into a path of satisfaction, well being and happiness

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The Fitness Industry At Large

Fitness will no longer be a aspirational activity but a necessity toward preventive health

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Breaking Barriers: Women In Fitness Sector

The takeaway is that fitness has become a highly rewarding pursuit for women as the new standard of beauty and a means to enjoying community and personal strength

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Workout Vs Massage: Who Wins?

If you are feeling a bit out of whack, try working out and end it with deep stretches, when done right, it may just feel better than a massage

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Employee Wellnes Is A Culture At Optum: Gayatri Varma, Head HR, Optum Global Solutions

Gayatri Varma, who heads the Human Capital and Workforce capability for Optum Global Solutions talks to BW Businessworld about its 'LiveWell' program for fitness and productivity of employees. (Edited Excerpts)

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Why Corporate India Should Manage Stress With Yoga?

While talking to BW BusinessWorld Acharya Balkrishna, Managing Director of Patanjali Ayurveda said, “People are managing stocks, money, finance but they forget to manage their own life.”

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Is Running A Yoga Center Profitable In India?

In India, there is a growing awareness among people regarding their health and that is why yoga centers are not just centered in metro cities but also in tier 2 cities.

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Girls Should Focus On Fitness And Not Looks: Shilpa Shetty

In a candid conversation with Harbeen Arora, Global Chairperson of All Ladies League and Women Economic Forum, Shilpa Shetty avowed that girls need to focus more on their health and less on how they look

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Sports Tech Company, Boltt, Eyes Revenue Of Rs.170 Crore In 2 Years

Sports technology company Boltt marked their entry into India last year. In just eight months, the company is prepared to roll out their offerings in the Indian and US markets

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Being Healthy: The Venus Way

This March, as the world celebrates the extended International Women’s Day as the Women’s month, incorporating all the above in a woman’s life, will make it the year of the woman

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Wearables Are All About Health And Fitness At CES

One of the strongest trends at the Las Vegas show, already evident, is health, fitness and sports wearables

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