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Latest Articles in e commerce

Their Worlds Came Crashing Down

Suddenly there was no money, no buyers and so, no sales. Soon there were no profits, no wages and soon after – no jobs...

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Roposo Changes Social Commerce Experience In India

Aimed at smaller boutiques and businesses, its chat-to-buy feature streamlines buyer-seller engagement in a closed loop

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Social Media, M-commerce Attracting More Shoppers: Report

Criteo analysed 1.5 million transactions made during the peak shopping time from 17 November to 31 December 2015 to understand consumer behaviour

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'Amazon Launchpad' Launched For Indian Startups

For a monthly fee of Rs 5,000, Amazon will provide logistics capabilities and promote partnered startups more prominently

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How Digital Will Impact Businesses And Brands In 2017

A look at key digital drivers and what their influence might be on the various aspects in the coming year of 2017 ...

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Alibaba, China Mobile Announce Development Partnership

Alibaba and China Mobile said they would work together on information infrastructure, marketing and new technologies

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Top 10 Marketing Ideas for This Holiday Season

With the government's new demonetisation strategy especially, shoppers are also facing a severe cash crunch, and businesses are 'cashing' out on this opportunity

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Myntra Grows 80 Per Cent, Set To Achieve Profitability In FY18

The company's approach to leverage technology to decode fashion has helped it become the fastest growing online fashion platform, says Ananth Narayanan, CEO of Myntra and Jabong

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Business Of Sports: Innovation At The Core Of Universe

If we take up innovation in the Indian context, Flipkart has been innovative in its approach of leading e-commerce in the country

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Nooring: A Good Crisis Is Almost Wasted

Demonetisation, for all its pros, was a tough time for all, and a great opportunity nonetheless. But did marketers make the most of it?

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Payback Partners With Voylla, Rare Rabbit And Wandertrails

The tie-up will create an opportunity for the members to earn and redeem points across all these partners, every time they transact through Payback

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M-wallet Market May Reach Rs 30,000 Crore By FY22: Study

The Indian m-wallet market is expected to grow at a compounded annual growth rate (CAGR) of 141 per cent to reach Rs 30,000 crore by the end of 2021-22

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Ola Adds Entertainment Features As Ride-hailing Competition Rages

Ola is fighting a pitched battle to try and retain market share in the country, where its much better capitalized rival Uber is making a major push and gaining ground

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How Myntra Expanded Its App User Base And Tripled ROI

Myntra partnered with Glispa and others to ensure that a lot of new, high-quality users entered the app before and during one of its large sales this year

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How E-commerce And FinTech Players Have Been Fairing Post The Note-Ban

India is a country which has population of 1.25 billion, approximately 660 million debit cards and 25 million credit cards. In theory, the country is almost ready to go cashless, but where it lacks is the point of sales solutions terminals that stand at only 1.5 million

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