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Latest Articles in digital

The Human Centric Go Digital

A sneak peek into how marketers are leveraging digital technology & tools to offer a holistic experience to their consumers.

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Do All Strategies Need To Be Avant-Garde?

Today, let’s just pick up one arm of Digital, i.e., e-commerce, where the market size in India is expected to cross $50 Billion in FY22.

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Centre Working On Rs 2,000-3,000 Cr Scheme To Digitalise PACs

There are about 97,961 PACs across the country, out of which viable ones are about 65,000.

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"We want to set up experience centers across the country", Tarun Mathur, Policybazaar

As insurance becomes unique to individuals, Policybazaar is gearing up with specially customized services among other new initiatives. Tarun Mathur, Co-Founder & Chief Business Officer, Policybazaar speaks on the current trends of the insurance industry, data security, and more

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PSBs To Push Co-Lending With NBFCs, Digital, Agri Financing Under Ease 4.0 Reform

Ease 4.0 reforms agenda for financial year 2021-22 is likely to be unveiled by Finance Minister Nirmala Sitharaman later this week

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New Beginnings

This new creative platform cuts across cultures and is a simple articulation of living boldly and making the most of every moment. We wanted to fuel our iconic status even further.

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Mindful Of Market Sentiments

Consumer finance and cashback offers played a vital role, along with credit card finance in boosting the growth of the white goods segment.

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“All C-Suite Executives Need To Be Marketing”

MTR Foods’ Sunay Bhasin is a firm believer that the current times call for “collaborating and driving a company’s growth agenda together”. In this chat with BW Businessworld, he states that not only the CEO and the CMO must partner to co-own the growth agenda, but that all C-suite executives need to be marketing officers, focusing on customer centricity. Excerpts:

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COVID-19 effect: Game Developers Conference 2021 to take digital route

COVID-19 effect: Game Developers Conference 2021 to take digital route

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Paswan lauds presentation of budget in paperless form

Paswan lauds presentation of budget in paperless form

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Why can't PM meet protesting farmers and resolve the issue asks SAD President

Why can't PM meet protesting farmers and resolve the issue asks SAD President

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Instead of asking why you don't do a job, people now ask why not create a startup: PM Modi

Instead of asking why you don't do a job, people now ask why not create a startup: PM Modi

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US tech giants could face heavy fines as EU sets new rules for business practices

US tech giants could face heavy fines as EU sets new rules for business practices

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Dr Harsh Vardhan takes stock of Ayushman Bharat-PMJAY and National Digital Health Mission

Dr Harsh Vardhan takes stock of Ayushman Bharat-PMJAY and National Digital Health Mission

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Harsh Vardhan digitally inaugurates OT and ICU Complex at Pt. BD Sharma PGIMS, Rohtak

Harsh Vardhan digitally inaugurates OT and ICU Complex at Pt. BD Sharma PGIMS, Rohtak

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