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Latest Articles in customer experience

Mastering Digital Advantage In Transforming Customer Experience

A Walker study states that by 2020, customer experience is expected to overtake price and product as the key brand differentiator.

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The Next-Gen Point Of Sale

Traditional POS systems are not aware of the extended inventory available at other stores or in the warehouse

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Customer Experience Has Become More Important In Digital Banking Era

Digital Banking has improved processes for banks but have created a physical distance with their customers. In this background measuring customer experience becomes challenging and more important.

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Customer Experience Can No Longer Be Left To Chance

Leading players of diverse industries shared insights on the importance of customer experience and the emerging challenges associated with it during BW Businessworld roundtable discussion.

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Customer Experience Equals Competitive Advantage

Consumer India is expanding. There are many factors that come together to build an economy. One of those is consumer trust. Bad customer experience breaks the trust customers have in brands

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Four Key Steps To Enhance Customer Experience With Artificial Intelligence

People only interact with customer service when they have a problem they need the business to solve

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As CX Rises, So Does Revenue Growth

Customer-centricity has become the defining feature of leading businesses and thus BW Businessworld announces a roundtable discussion on “Revenue Growth through Customer Experience”

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Are You Ready For The Next Disruptions In Customer Experience?

Organisations will also need to explore collaboration opportunities with other organisations serving the same customer to bring enhanced Customer Experience which will also result in mutual business benefits to both the Organisations.

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How Artificial Intelligence Is Playing Role In Transforming Small And Medium Businesses?

AI can help entrepreneurs and small business owners create lean and successful operations by applying AI technology to their sales, marketing, customer service

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How Bots Are Changing Customer Experience

Despite the dilemmas that we all have regarding the use of chatbots, AI seems to be the way forward for customer experience in the future

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Power Shift- The Age of Customer Experience

A consumer now, has unlimited information, expanded choices and are connected as compared to previous era of limited choices and information where consumers were in silos, independent of each other

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