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Latest Articles in consumer

Realty: Diwali May Bring Light & Cheer

Developers pin hopes on festive sales and focus more on clearing pending inventory, even as new projects hit the market

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White Goods: Grinding It Out

2018White goods may not have it all hunky dory this season as price hike and rupee depreciation play spoilsport. But online e-commerce is where the business talks

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The Return Of The Cautious Shopper

The Dussehra to Diwali festivities are all about spending and account for half the annual sales of manufacturers of everything, from white goods to smartphones. The writing on the wall is that this year, the Indian consumer is set to loosen purse-strings

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The Mirage Of Rural India!

The opportunity in rural India has got many excited over the last decade, but is it worth it?

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KOSH Launches ‘Roti Donation Drive’ On World Food Day

KOSH will collect all the proceedings received from 260 plus Big Bazaar stores and will donate KOSH atta worth the same amount that has been collected to the NGO

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Technology: Friend Or Foe

A deliberate, well informed and conscious shift in the tech choices we make is perhaps the best way to ensure a more sustainable and tangible change in our mental well-being and ultimately can aid us in experiencing true happiness

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Expert On Consumer Insight

Nimisha Jain is also a core member of BCG’s consumer and technology practice

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Exploring The Consumer Healthcare Space

Companies need to have a consumer-centric mindset and offer products that make their lives better and easy, allowing them to follow their daily routine without any worry

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Year Of The Consumer

Several policy initiatives on affordable housing, like lowering of tax ... have made homes more affordable

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2018 Will Be The Year For Consumer Credit

Year 2017 has been a tumultuous year for the fintech industry in a variety of ways. Some of the key trends that changed the course of the Industry in 2017 will have significant implications in 2018 as well

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Business Excellence In A Digital Era

The digital evolution of the business is here, and no industry is immune from its impact

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ITC Says Biggest Headroom For Growth In FMCG Business

ITC had recently announced an investment of Rs 10,000 crore in food processing, and another Rs 25,000 crore was under progress in various areas

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Distribution Loyalty Programs: Next Big Thing In Channel Engagement Solution

As manufacturers use complex multi-tier distribution mechanisms to reach their consumers

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The Niche Clientele

In spite of the economic state of affairs, the Indian consumer is discerning, but also a generous spender

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Digital India To Drive FMCG consumption Worth $45 Billion By 2020: Google Report

Share of digital advertising spends by FMCG companies expected to grow from 10% in 2016 to 25-30% by 2020

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