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Latest Articles in case analysis

Case Analysis: Consumer Dialogue

To connect with the consumers’ heart, brands have to say it from their heart. That’s what builds the strongest brand value, writes Prakash Nedungadi

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Case Analysis: Facts About Fats

Doctors recommend adopting an eating pattern that is lower in saturated fats and higher in MUFA/PUFA content, writes Dr Rakesh Gupta

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Case Study: An Unfit Fitness Plan

Pradeep Carvalho walked towards his car in the parking bay of Purple Global School. At the exit reception he was joined by Dr Ved Bhuller who had analysed his son, Naitik’s case and given the school some sound advise about their sports programme.

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Case Analysis: The Weekend Warrior

There are no quick fixes to getting fit. A consistent approach towards fitness is critical to good health, writes Dr Raju K. Parasher

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Case Analysis: Common Sins And Fitness

A sensible 360-degree schedule is critical to easing back into physical activity after a gap, writes Rahul S. Verghese

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Case Study: A Player, A Coach, And A Physical Therapist

“Discipline is choosing between what you want now and what you want most” — Augusta F. Kantra, co-founder and facilitator of CALM (Creating Awareness — Living Mindfully)

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Case Analysis: A Perilous Journey

Sports has now become highly competitive and, more importantly, a commodity with money to be made, writes Dr Raju K. Parasher

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Case Analysis: Give A Second Chance

Reforming the employee in this circumstance is the right choice for a company instead of taking no action or worse, sacking him, writes Viju Parameshwar

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Case Analysis: Case Go Beyond Leadership

If you are in a decision-making position in an organisation and you are wondering what you can do, please define violence for your organisation, writes Dr Achal Bhagat

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Case Analysis: Empathy, Not Apathy

Duwell is to be judged, not by the outcome of its findings but by how it acted to arrive at a finding, writes Somasekhar Sundaresan

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Case Analysis: Modern Day Pied Piper

Create platforms at work place that provide opportunities for employees and families to speak up and seek support, writes Anjali Byce

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Case Analysis: A Matter Of Values

Firuza could help Sarla as an individual but the same actions done by her as HR manager could be seen as an interference in an employee’s personal life, writes Viju Parameshwar

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Case Analysis: Without Bias

Foreign models used carefully could be meaningful and add value to the brand. But blind usage could end in alienating consumers, writes Madhukar Sabnavis

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Case Analysis: We Are Ready For It Now

Is the use of foreigners in advertising just lazy marketing? Continuing use of foreigners in advertising shows that it is working somewhere, writes Vivek Sharma

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The Global Indian

It isn’t so much about Indian or foreign anymore, so much as whether you are part of the global set or not, writes Venkatagiri Rao

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