Advertisement

Latest Articles in advertisement

Delhi Government Tells Philip Morris To Remove All Ads

The state government in Delhi told Philip Morris International Inc and other tobacco companies on Saturday to remove all advertisements from tobacco shops in the city, warning them of legal action if they do not comply

Read More

800 Publications Removed From List Of Govt Ad Recipients: Naidu

Union Information and Broadcasting Minister Venkaiah Naidu today said a review of newspapers which get government advertisements was taken recently, and 800 publications were removed from the list of ad-recipients while cases were filed against 270 bogus newspapers

Read More

Women Have Gone Further Than The Ad World Knows

The Indian Air Force ad, ALT Balaji’s show ‘The Test Case’ are making a strong case for women equality, but these messages are behind time, and merely reflecting the on-ground change

Read More

BIBA Debuts TV Land With ‘Who’s That Girl’ Campaign

The ad aims to capture the essence of a woman caught between her struggles with finding herself and not losing touch with her loved ones while discovering her unique style

Read More

Coming Soon To MF's: A Smattering Of Performance Data, And Bollywood Celebrities!

Prior approval of SEBI shall be required for issuance of any endorsement of Mutual Funds as a financial product, which features a celebrity for the purpose of increasing awareness of Mutual Funds", states the circular

Read More

Digital Advertising To Cross Rs 255 Billion Mark In 2020

Digital advertising in the country is expected to cross the Rs 255 billion mark in 2020, growing at a CAGR of 33.5 per cent, a CII-KPMG report said

Read More

Online Video Advertising Market Set For Strong Growth In 2017

The accelerating rollout of mobile services and easy availability of affordable internet access promise similar growth for the industry in 2017

Read More

Wrigley India 'Starts Something Fresh' With Its New TVC Campaign

Wrigley's Doublemint released a new advertisement that depicts a heartwarming love story of a young boy Adi and his new neighbor Niara

Read More

Coca Cola Drops Salman Khan As Brand Ambassador For Thums Up

Beverages major Coca Cola India has dropped Bollywood superstar Salman Khan as brand ambassador for its soft drink 'Thums Up' after four years of association and the company is in talks with young star Ranveer Singh to replace him

Read More

5 Common Mobile Mistakes Advertisers Should Avoid

Despite spending a humongous sum on mobile advertising, advertisers are not able to reap the desired results

Read More

When Consumer Experience Is Everything

Ad blockers are blocking everything ad for uninterrupted consumer experience, but advertisers can offer better, with personalisation

Read More

Marketing Secret For Building Brands

One of the major roles of marketers is to spread their brands and for that they have to keep their customers & prospects engaged through various channels such as advertisements, useful content, PR and events

Read More

UFO Moviez Announces 30 Per Cent Rise In Annual Net Profit

Consolidated revenues improved by 19.4 per cent to Rs 5,721 million; profit after tax grew 30 per cent to Rs 635 million

Read More