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Latest Articles in Magazine 31 October 2016

Where Failure Is Not A Taboo

The startup ecosystem in India is gradually beginning to not only accept failures but also celebrate them

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Crafting An Event

The book profiles top event managers and event manager company owners and gets industry stalwarts to talk about their on-field experiences

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Ear To The Ground

The book touches on the need to move from a ‘Jugaad’ approach to something more struct- ured and sustainable

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A Plan To Move Ahead

No organisation can grow in isolation. It takes different people with a variety of skills to come together and deliver an organisation’s strategic intent

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C Suite: Don’t Be Afraid To Lose Your Job

Initiative and conscientious risk-taking are the hallmarks of great team members and great companies

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Who Is Your Target Audience?

“Our culture often does portray women especially like objects. My mom would always point out everytime the cheerleaders would come on, [and say] “OK, so look, here's the story that gets told: the men get to be these heroic, skilled athletes. And the women just get to be pretty.” Just the concept of that, she wanted my brother and I to be aware of it. Because we see these images on TV, in movies and in the magazines, all the time and if we don’t just stop and think about it, it sort of seeps into your brain and becomes the way you perceive reality.” — Joseph Gordon-Levitt on ‘Ellen’ Jan 2014 (adapted)

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Who Needs A Desk To Work, When You Can Have A Van

Amit Ramani, CEO and founder of co-working space major Awfis, talks about shared workplaces, the whole ecosystem, the community and a van in demand!

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A Different Kind Of Melting Pot

Many are opting for shared workplaces not just for low rentals but for the whole ecosytem that allows networking and knowledge sharing. Enabling all this is a breed of new startups

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‘Skills Have To Be Made Aspirational Here’

Jayant Krishna, executive director & chief operating officer, National Skill Development Corporation (NSDC), was recently at the BW Businessworld office as part of the Knowledge Pot series, sharing his vision with BW staffers on skilling India

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Many Lenses, Many Senses

Political economy theory suggests that commercial incentives behind content creation, in this case the display of women’s innerwear in media, shape the content itself

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Sensitivity And Self-regulation

Women have to arrive at the fine balance between the form of garment that works for them and also doesn’t disturb others

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Accept Collateral Damage?

To flush out the Vietcong, American B52 bombers carpet-bombed vast tracts of land. The scorched earth policy culminated 50 years later with the US President apologising for the ruin he had caused

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When Human Capital Is Most Important

After three years as the FCB Global CEO, one of the biggest priorities on Carter Murray’s agenda is keeping the energy level high at the agency while dealing with fallouts of a constantly changing industry

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Impromptu: Simplifying Data Complexity

Chris Twogood, vice president, Product and Services Marketing, Teradata, tells BW Businessworld how industry professionals are using consumer insights and sentiments to their advantage and how co-existence and integration with other companies are becoming the keywords in the business of data and analytics

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Book Extract: The Story Of A Bank

HDFC Bank is the only Indian bank to feature in the list of the top fifty largest banks in the world

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