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Magazine Articles

Globescan: Ruled Out

US regulators announced a new recall of about 5 million vehicles with defective Takata Corp air bags, covering some automakers not previously affected by one of the biggest auto safety recalls in US history.

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BJP’s Big Farm Push

The recently announced Pradhan Mantri Fasal Bima Yojna — a repackaged crop insurance scheme — is one such measure.

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Lessons On Social Media

Looking at the success of the programme, Twitter has extended it to advertisers and marketers. The new interactive curriculum for brands is packed with exclusive consumer insights and research, indepth product tutorials, and fresh case studies.

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Verbatim: Quotable Quotes

Indian markets are not yet ready for a large Internet company listing but we would absolutely love to list here when the time comes

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‘Enforcing IPR Can Save Piracy’

Louise Van Greunen, director, World Intellectual Property Organisation, talks to BW Businessworld’s Ashish Sinha about counterfeiting and the need for enforcing IPR.

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