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Latest Articles in Internet and Social

The Not So Hidden Persuaders

Advertising can actually be like a balm to the spirit that is otherwise rapidly getting drowned in content which is increasingly hard on the eyes, the ears, the heart and the mind.

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Lessons On Social Media

Looking at the success of the programme, Twitter has extended it to advertisers and marketers. The new interactive curriculum for brands is packed with exclusive consumer insights and research, indepth product tutorials, and fresh case studies.

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Facebook Shares Soar As Mobile Drives Big Jump In Ad Sales

Total revenue rises to $5.84 billion from $3.85 billion a year earlier, with ad revenue increasing 56.8 per cent to $5.64 billion in the holiday shopping period, when spending on advertising typically spikes

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Remember Who Owns WhatsApp?

Alarm bells went off as users worried about whether their data would stay private from Facebook, known as it was for using information about users as it saw fit

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Facebook Sports Stadium To Help Fans Join In On The Conversation

Users can conduct conversations with each other, get real-time stats, a live game clock, sanctioned photos and videos, team information and read commentary from media members

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Ads Get A Personal Touch

Twitter recently announced a new feature called ‘Conversational Ads’, which allows advertisers to drive more earned media and brand influence.

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Google Creates Virtual Reality Arm

Google has moved Clay Bavor, the executive running its product management team, to run the new virtual reality computing division

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Five Security Must-do's For First Time Cloud Users

First time cloud users can be most at risk, simply because of unfamiliarity with the new environment and the added burden of having to grapple with a new way of managing users, data and security.

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Social Engineering Feat

Over Rs 25 crore advertising blitz in Indian media is to drum up support for the FB scheme to offer free Internet access to never-before users in small towns and rural areas

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FB Boost To Businesses

For the 50 million businesses that have a Facebook Page, the platform has launched a set of new tools that will allow them to respond to customers and manage communications better.

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What People Looked Up In 2015

Google released its annual Year-in search video, looking back at the questions which mattered to people around the world and defined the general narrative of 2015.

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Facebook Fights For Free Internet In India, Global Test-case

India has become a battleground over the right to unrestricted Internet access, with local tech start-ups joining the front line against Facebook Inc founder Mark Zuckerberg and his plan to roll out free Internet to the country's masses

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Zuckerberg's Not-so-neutral Net Neutrality

Zuckerberg is clearly furious at critics of his Free Basics plan, specially as he has implemented the plan in other countries. Nothing will explode -- the impact would only be gradually evident

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iBackDoor, XCodeGhost May Attack iOS Users

These potential backdoors could have been controlled remotely by loading JavaScript code from a remote server to perform on an iOS device.

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Free Basics Halted By Trai

Essentially, this plan leaves Facebook and the carriers free to tweak and charge and channel as they please. When a user clicks on a video, for example, he leaves the free zone and may opt to pay up for data -- advantage carrier. When a user chooses to stay on Facebook and use its increasing sweep of services and content -- advantage Facebook

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