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Latest Articles in Case Study

Case Analysis: It’s Your Battle To Choose

Indian society is changing in a big way. Ours is a society where movies like Pink get to reach a mainstream audience

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Case Analysis: Change The System

The neoliberal values will have to be replaced by new set of values that are pro-woman and pro-planet

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Who Is Your Target Audience?

“Our culture often does portray women especially like objects. My mom would always point out everytime the cheerleaders would come on, [and say] “OK, so look, here's the story that gets told: the men get to be these heroic, skilled athletes. And the women just get to be pretty.” Just the concept of that, she wanted my brother and I to be aware of it. Because we see these images on TV, in movies and in the magazines, all the time and if we don’t just stop and think about it, it sort of seeps into your brain and becomes the way you perceive reality.” — Joseph Gordon-Levitt on ‘Ellen’ Jan 2014 (adapted)

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Many Lenses, Many Senses

Political economy theory suggests that commercial incentives behind content creation, in this case the display of women’s innerwear in media, shape the content itself

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Sensitivity And Self-regulation

Women have to arrive at the fine balance between the form of garment that works for them and also doesn’t disturb others

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Accept Collateral Damage?

To flush out the Vietcong, American B52 bombers carpet-bombed vast tracts of land. The scorched earth policy culminated 50 years later with the US President apologising for the ruin he had caused

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Case Study: Finding Direction

“Coaching is releasing a person’s potential to maximise their own performance. It is helping them to learn rather than teaching them” — John Whitmore

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Case Analysis: Focus On Systems

The Gemmet case, in my view, could be looked at through several lenses — for example, what ‘higher purpose’ or meaning does a professional manager derive his actions from?

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Case Analysis: CEO Challenges

Not only have the Board been doing the CEO’s tasks, it would appear this has been the case for eight years

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Case Study: The Lonely CEO

“The closer you get to excellence in life, be prepared to lose some people on your journey” — Tony A. Gaskins Jr

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Case Analysis: The Enemy Within

How can the Board decide what needs to be done with a member of the MC without the knowledge of the CEO?

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Case Analysis: Quick, Get A Plan

Anand must put the facts on the table. Call a cross functional team to analyse. Create a recovery plan

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Case Study: The Risk of Unpreparedness

“Technology gives us power, but it does not and cannot tell us how to use that power. Thanks to technology, we can instantly communicate across the world, but it still doesn’t help us know what to say” — Jonathan Sacks

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Case Analysis: Customer Engagement

Customer support has to become humane, it has to be about helping and every call can be uniquely solved

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Case Analysis: Imbibe and Embrace

The fundamental problem is that of an approach to IT. Current approach to business, profitability, costs and performance are all rooted in the industrial era

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