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Latest Articles in Case Study
Case Analysis: The Gardener And The Sapling
A more robust ecosystem with coaches, psychiatrists, physiotherapists and PTMs for sports will help all students enjoy and excel in sports, writes Rahul S. Verghese
Read MoreCase Study: A Plan For Mukesh
“Young men need to show women the respect they deserve and recognise sexual assault and to do their part to stop it.” — US President Barack Obama
Read MoreCase Analysis: Give A Second Chance
Reforming the employee in this circumstance is the right choice for a company instead of taking no action or worse, sacking him, writes Viju Parameshwar
Read MoreCase Analysis: Legally Right Or Morally Correct
Organisations need a leadership that balances emotions with facts, firmness with fairness, and punishment with an opportunity to reform, writes Shanthi Naresh
Read MoreCase Analysis: Case Go Beyond Leadership
If you are in a decision-making position in an organisation and you are wondering what you can do, please define violence for your organisation, writes Dr Achal Bhagat
Read MoreCase Study: Benign At Work, Violent At Home
“We need more men with the guts, with the courage, with the strength, with the moral integrity to break our complicit silence and challenge each other and stand with women and not against them” — Jackson Katz, co-founder of Mentors in Violence Prevention (MVP), TED Talk 2013
Read MoreCase Analysis: Empathy, Not Apathy
Duwell is to be judged, not by the outcome of its findings but by how it acted to arrive at a finding, writes Somasekhar Sundaresan
Read MoreCase Analysis: Modern Day Pied Piper
Create platforms at work place that provide opportunities for employees and families to speak up and seek support, writes Anjali Byce
Read MoreCase Analysis: A Matter Of Values
Firuza could help Sarla as an individual but the same actions done by her as HR manager could be seen as an interference in an employee’s personal life, writes Viju Parameshwar
Read MoreCase Analysis: Without Bias
Foreign models used carefully could be meaningful and add value to the brand. But blind usage could end in alienating consumers, writes Madhukar Sabnavis
Read MoreCase Analysis: We Are Ready For It Now
Is the use of foreigners in advertising just lazy marketing? Continuing use of foreigners in advertising shows that it is working somewhere, writes Vivek Sharma
Read MoreCase Study: Hiding In The Grey Area
Kerson Naik and zara abbas walked out of the yoga class mechanically. Urgently switching on their phones, they fell headlong into a world they had shut off for 45 whole minutes. As normalcy returned, they took the overbridge to the next building and thence the lift up to their office on the 23rd floor.
Read MoreThe Global Indian
It isn’t so much about Indian or foreign anymore, so much as whether you are part of the global set or not, writes Venkatagiri Rao
Read MoreThe ‘Colour’ Conundrum
With India standing out stronger in the global markets, we should market our “Indianness” more happily, writes Prachi Tiwari
Read MoreAlienating Or Aspirational?
Clients wish to capitalise on the ingrained belief that international products are better, especially in the area of technology, cosmetics and fashion, writes Ashu Sabharwal
Read More