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Latest Articles in BW Events

Modernisation Means Better Security

BW conference on military modernisation sees India’s armed forces chiefs unveiling the country’s most interactive defence community site

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Spiced With Flavours Of Odiya Cuisine

F&B Conclave & Expo, the cuisine of Odisha, was among the many topics that spurred debates on a rapidly growing industry

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Understand Stress And Anxiety To Perform Better

Shane Watson talked about his other interests and passions, his love for entrepreneurship, lessons he learnt from his cricketing career and much more

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BW Businessworld To Organise Dialogue With Shane Watson

The idea behind BW Dialogue is about having conversations with achievers about leadership, success and life

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Mondelez' Deepak Iyer Calls For A Level Playing Field In 'Responsible' Marketing

The Managing Director of Mondelez India highlights five key questions facing organisations in a fast-changing technology & consumer landscape

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Merger Of Offline, Online Will Define Future Of Retail: Devendra Chawla, COO, Walmart India

At the BW Businessworld Marketing Whitebook 2018, Devendra Chawla, EVP & Chief Operating Officer, Walmart India, spoke about the future trends that will define the retail landscape

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Housing For All By 2022 –‘No Harm In The Vision’

The Pradhan Mantri Awas Yojana or the Housing for All 2022 scheme launched by the Narendra Modi government aims to provide housing for all by 2022. D.B. Gupta, former consultant to the Planning Commission of India; Amrit Abhijat, Joint Secretary, Urban Development Ministry; Jyoti Parikh, former advisor to former PM Manmohan Singh; Prashant Kumar, Joint Secretary, Rural Development Ministry; and Sudhir Krishna, former Secretary, Urban Development Ministry discuss ways to overcome hurdles and why it would be possible to achieve the target

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Tapping Into Changing Minds Of Audience Is The Formula For Success

Experts take on a consumer's changing taste at BW Businessworld Marketing Whitebook Summit, 2018

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'Consumer' Is The King!

Experts take on how to woo consumers at BW Marketing Whitebook Summit, 2018

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Every Business Needs To Become An Experience Business: Kulmeet Bawa, MD, Adobe South Asia

Experts take on a consumer's changing taste at BW Businessworld Marketing Whitebook Summit, 2018

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Coming To Terms With Disruption In The Era Of Opportunities

Industry stalwarts - Pavan Shetty, Director, Porsche India, Vijay Mansukhani, Managing Director, Onida and Shashi Sinha, CEO, IPG Mediabrands debated how to spot opportunities in the era of disruption at the MWB Mumbai launch

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'Challenge For Marketers Today Is To Identify The Target Customer'

There has been a huge marketing shift in the Indian market post 1991, since that was time of monopoly but post that the market saw a sea change, says Kedar Apte, Head Marketing, Castrol India

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Brands with edge and insights have the right to win: CEO, Hindustan Coca-Cola Beverages

At the BW Businessworld Marketing Whitebook Summit 2018 Christina Ruggiero, the CEO of Hindustan Coca-Cola shared her insights on brand building, on the insistence of brands having an edge and how real growth lies in franchise

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Shabana Azmi, Raveena Tandon Root For Smashing Gender Stereotypes

A special panel on ‘Unlocking India's Women Power’ was held at the launch of BW Marketing Whitebook 2018 in Mumbai which was attended by Shabana Azmi, Raveena Tandon and Nandita Puri

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‘Indian Consumers Need To Understand The Value Of Data They Are Sharing’

Another challenge is that marketers face a huge trust deficit. Speaking at the launch of the 14th edition of the BW Businessworld Marketing Whitebook 2018 in St Regis, Mumbai on July 20, Mahajan added

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