18 August 2010

Bajaj Corp Surges On Debut

Shares of light hair oil producer Bajaj Corp rose as much as 23 per cent or 812 rupees, from its issue price of 660 rupees on debut

16 August 2010

FMCG Cos Bet On Overseas Sales To Boost Growth

They are finding it easier to add market share in countries like Bangladesh, West Asia and South Africa

14 July 2010

FMCG Q1 Sales To Be Volume-Driven

India's food price index rose 12.63% in the year to June 26, slower than the previous week's rise of 12.92%

1 May 2010

To Shop Or Not To Shop

'Shopper Marketing' explores the strategies at work in covertly influencing buyers by understanding their process of selection within the modern retail system

3 April 2010

Going Back To Basics

Among the many challenges that Hindustan Unilever faces today, one is simply living up to its own spectacular past

3 April 2010

Pump Up The Volumes

HUL is riding the recovery wave back to competitive leadership, but will need foresight and staying power

3 April 2010

‘Change Is The Only Constant’

Nitin Paranjpe, CEO and Managing Director, HUL talks about sharpening execution capabilities and market understanding in a world of constant change

20 March 2010

Case Study: Making Different People Similar

The purpose of anthropology is to make the world safe for human differences — Ruth Benedict

20 March 2010

'We Need More Factories In India'

Jose Lopez, Executive VP overseeing operations for the Nestlé Group shares his views on the different markets and the new realities of doing business

20 March 2010

Analysis: Prisoners Of Habit

Marketers have to fan ‘addiction’. This requires use of habit-forming ingredients

3 Pages

Are BRIC Markets...

Stocks from the so-called BRIC group are starting to move in lock-step with developed market indices
Slideshows

  • Most Emailed
  • Most Read
  • Most Commented