Books And Guides
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The Marketing Whitebook 2010-2011

The Marketing Whitebook 2010-2011 presents the latest data on spending patterns and consumer behavior in India

31 October 2009

Bhav Kitna Quiz

Win a copy of Bhav Kitna free!!

31 October 2009

Bhav Kitna?

The ultimate guide for comprehending Indian financial discourses and the specialised terminology they employ

16 September 2009

The Ultimate B-school Guide

How to get into the Best B-schools in India and Abroad in 2010

26 March 2009

Decide To Lead 2009

Decide to Lead tells the story of 9 pathbreaking decisions through a mix of enchanting fables and homegrown wisdom

24 March 2009

The SME Whitebook 2009-2010

BW’s SME Whitebook 2009-2010 covers salient trends and seeks solutions to common challenges faced by the SME sector

17 March 2009

Marketing Whitebook 2009-2010

In a nutshell, the Marketing Whitebook 2009-2010 tells the story of the Great Indian Market Place!

3 March 2009

How To Get Into The Best National B-Schools In 2009

Finally, the search for the best prep material has come to an end

3 March 2009

Case Studies On Respect, The Prime Mover

The more one deals with the business and corporate world, the more one finds disrespect for almost everything.


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Lifestyle

Lap Of Luxury
A pick of the best luxury resorts in India that offer unique and exceptional stays
>> Bagfuls Of Work

Interviews

Delhi Will Have Excess Power
In his second term as the Union power minister, Sushilkumar Shinde says things will improve. Speaking to BW’s Kandula Subramaniam on a variety of matters in the power sector, Shinde says, “I’m after the people to deliver.
>> We Will Be More Aggressive

Travel

By The Seashore
The Dune Eco Beach Resort in Pondicherry sets new trends in hoteliering, writes Lalitha Sridhar
>> River Rhapsody

Case Studies

In Time Of Debt
Never spend your money before you have it — Thomas Jefferson
>> Analysis: A. V. K. Mohan
 
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