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Vivek Srivatsa

Mr. Vivek Srivatsa is the Head - Marketing, Passenger Vehicles Business Unit for Tata Motors

Latest Articles By Vivek Srivatsa

Reinventing The Marketing Wheel To Define The Future Of Mobility

Vivek Srivatsa

With constant change and consistently evolving times, marketing-led initiatives are now playing a more important role in brand reinvention for automotive manufacturers.

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