• News
  • Columns
  • Interviews
  • BW Communities
  • Events
  • BW TV
  • Subscribe to Print
  • Editorial Calendar 19-20

Pradeep Ganesh

The author is Senior Director, Publicis.Sapient

Latest Articles By Pradeep Ganesh

What Is Your Online Marketplace Strategy?

Pradeep Ganesh

One need to consider products sale volume, their shelf life, what inventory level is being held, settlement cycle, expected sale lead time etc. to create a ROI model before starting to sell on marketplaces

Read More