The author is CEO, Prasuma, - pioneers of fresh deli meats in India
Here’s how poultry sector in India can be improved in accordance with the modern technology
There has been a marked increase in willingness of consumers to try frozen products and they have accepted it as a healthy and quick option for a snack.
The changing consumer demand is leading to major changes in the retail industry to tap into this demand and diminishing frozen sales
Consumers especially the millennials are increasingly choosing brands that are socially responsible, charitable and authentic