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Harish Bijoor

The author is a brand-strategy expert & founder of Harish Bijoor Consults Inc.

Latest Articles By Harish Bijoor

The Future Lies In Small Urban Markets

Harish Bijoor

The growth that was possible from our magnet-Metros has tended to slow down. As the bigger metros get saturated with numbers, and as lifestyles alter dramatically with the availability of time and money, big cities are not necessarily big any more, in terms of opportunity for brands to grow

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