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Anil S. Nair

The author is CEO & Managing Partner, Law & Kenneth Saatchi & Saatchi

Latest Articles By Anil S. Nair

Time For A New Advertising Vocabulary

Anil S. Nair

Volumes after volumes have been written about the end of advertising as we know it. The coming together of Internet and telephony —a phenomenon the advertising industry acknowledged long ago, but didn’t adopt ways to adapt to the new scenario — has been blamed for the disruption in the second oldest profession in the world

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