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Vasudha Mukherjee

The author works with BW Education

Latest Articles By Vasudha Mukherjee

No Change Is Permanent But Change Begets Change

Vasudha Mukherjee

Paul Fernandes, Director of XLRI-Xavier School of Management, Jamshedpur speaks on the future of management education.

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The Creation Of A Better Practitioner

Vasudha Mukherjee

While the overall business confidence has remained subdued due to growing concerns of the new variant of Covid-19, the services sector is doing extremely well, says Ramakrishnan Raman, Director, Symbiosis Institute of Business Management (SIBM)

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Setting The Benchmark

Vasudha Mukherjee

As the Indian Institute of Management Ahmedabad celebrates 60 years of excellence, 2021 will count as one more year in which the university continued to challenge the norm and set new benchmarks

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Gearing Up For A New India

Vasudha Mukherjee

Businesses have been pivoting online across all industries. Earlier, the online mode was limited to interactions between customer and business, but now even crucial internal processes are executed virtually. Manoj K Tiwari, Director, National Institute of Industrial Engineering (NITIE), says this comes as a boon to an emerging economy like India, where around half of the country is yet to be connected online.

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Bright Times Ahead For Management Education In India

Vasudha Mukherjee

There is a correlation and connection between the growth of the Indian economy and management education. Stating this in a conversation with BW Businessworld, Rishikesha T Krishnan, Director, Indian Institute of Management Bangalore believes that as India heads for growth, the sector too is poised for a bright future.

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Building Models, Finding Solutions

Vasudha Mukherjee

Zoo Media is a home-grown media network of seven agency brands—FoxyMoron, Doyen Oink, Pollen, The Rabbit Hole, Mammoth Media, Noesis. Tech and, Phosphene.

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Offering Specialised Services

Vasudha Mukherjee

“We empower brands to bring their phenomenal stories to their customers across platforms that matter. We operate and converse in an influential ecosystem of VCs, investors, entrepreneurs and media helping build synergies that are impactful and compliment business goals. We deliver impactful communication for brands across the spectrum,” says Dash.

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The Sleep Merchant

Vasudha Mukherjee

SleepyCat aims to be the one stop shop for all sleep solutions, providing luxury mattresses, comforters, foam pillows and even bedding for pets and weighted blankets.

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Supplementing Health

Vasudha Mukherjee

Divij broke into the nutraceutical scene in 2018 with Power Gummies, a tasty chewable hair vitamin supplement. Power Gummies became among the top selling products on Amazon as per its official website.

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Future Of Learning: It Is All In

Vasudha Mukherjee

Edtech was the biggest gainer of last year, a trend that continued to prevail in 2021 but the challenge now is to maintain the competitive edge in the next normal

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