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Ruhail Amin

Deputy Editor, BW Businessworld Applause and everythingexperiential.com

Latest Articles By Ruhail Amin

Coming To Terms With Disruption In The Era Of Opportunities

Ruhail Amin

Industry stalwarts - Pavan Shetty, Director, Porsche India, Vijay Mansukhani, Managing Director, Onida and Shashi Sinha, CEO, IPG Mediabrands debated how to spot opportunities in the era of disruption at the MWB Mumbai launch

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Shabana Azmi, Raveena Tandon Root For Smashing Gender Stereotypes

Ruhail Amin

A special panel on ‘Unlocking India's Women Power’ was held at the launch of BW Marketing Whitebook 2018 in Mumbai which was attended by Shabana Azmi, Raveena Tandon and Nandita Puri

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Half The Wins, Twice The Pride

Ruhail Amin

India was not shining bright as the Cannes Lions International Festival of Creativity kicked off, but two Grand Prix and the Lion of St. Mark changed all that, making this a historic year for the country

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For India’s Love For Snacking

Ruhail Amin

‘ChakChakChabao’ campaign captures India’s undying love for tasty food and showcases the wide range of Tasty Treat products from savory to sweet

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In Jewellery, Pedigree Is Important: Sandeep Kulhalli, Titan

Ruhail Amin

Sandeep Kulhalli, SVP, Retail & Marketing, Jewelry Division, Titan, tells Ruhail Amin about the growth of jewellery retail in India and how Titan is disrupting the category with new offerings at attractive price points

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The Retail Space In India Is Evolving

Ruhail Amin

Benetton India CEO & MD Sundeep Chugh tells Ruhail Amin that this growth reflects the trust Indian customers have put in the brand

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We Run T-Series With The Same Passion Which My Late Father Had: Bhushan Kumar, Chairman & MD, T-Series

Ruhail Amin

In his first ever public interview in the last two decades at Music Inc, exchange4rmedia’s music venture, Bhushan Kumar opened up to some lesser known details about him and his music empire during his candid conversation with Raj Nayak, COO, Viacom18

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Twist, Lick, Dunk — But Together

Ruhail Amin

The new Oreo campaign — rolled across outdoor, print & digital platforms — will be localised with nuances to drive greater relevance

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India Has Now A Big Data Powerhouse

Ruhail Amin

Zarina L. Stanford, Head of Marketing, SAP (Asia Pacific & Japan) — SAP launched its Leonardo Centre in India ahead of many other centres globally — tells Ruhail Amin about the growing clout of the Indian digital ecosystem and how global players are looking at participating in this transformational journey and leveraging the opportunity that India presents

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Punit Goenka: Taking It To A Higher Altitude

Ruhail Amin

From a broadcaster to a leading media and entertainment powerhouse, ZEE made that shift rather gracefully on Goenka’s watch

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