Advertisement

  • News
  • Columns
  • Interviews
  • BW Communities
  • Events
  • BW TV
  • Subscribe to Print

Ruhail Amin

As a media practitioner based in Mumbai, Ruhail Amin writes on start-ups, contemporary business challenges with special focus on advertising and digital marketing

Latest Articles By Ruhail Amin

Half The Wins, Twice The Pride

Ruhail Amin

India was not shining bright as the Cannes Lions International Festival of Creativity kicked off, but two Grand Prix and the Lion of St. Mark changed all that, making this a historic year for the country

Read More

For India’s Love For Snacking

Ruhail Amin

‘ChakChakChabao’ campaign captures India’s undying love for tasty food and showcases the wide range of Tasty Treat products from savory to sweet

Read More

In Jewellery, Pedigree Is Important: Sandeep Kulhalli, Titan

Ruhail Amin

Sandeep Kulhalli, SVP, Retail & Marketing, Jewelry Division, Titan, tells Ruhail Amin about the growth of jewellery retail in India and how Titan is disrupting the category with new offerings at attractive price points

Read More

The Retail Space In India Is Evolving

Ruhail Amin

Benetton India CEO & MD Sundeep Chugh tells Ruhail Amin that this growth reflects the trust Indian customers have put in the brand

Read More

We Run T-Series With The Same Passion Which My Late Father Had: Bhushan Kumar, Chairman & MD, T-Series

Ruhail Amin

In his first ever public interview in the last two decades at Music Inc, exchange4rmedia’s music venture, Bhushan Kumar opened up to some lesser known details about him and his music empire during his candid conversation with Raj Nayak, COO, Viacom18

Read More

Twist, Lick, Dunk — But Together

Ruhail Amin

The new Oreo campaign — rolled across outdoor, print & digital platforms — will be localised with nuances to drive greater relevance

Read More

India Has Now A Big Data Powerhouse

Ruhail Amin

Zarina L. Stanford, Head of Marketing, SAP (Asia Pacific & Japan) — SAP launched its Leonardo Centre in India ahead of many other centres globally — tells Ruhail Amin about the growing clout of the Indian digital ecosystem and how global players are looking at participating in this transformational journey and leveraging the opportunity that India presents

Read More

Punit Goenka: Taking It To A Higher Altitude

Ruhail Amin

From a broadcaster to a leading media and entertainment powerhouse, ZEE made that shift rather gracefully on Goenka’s watch

Read More

Challenging The Digital Duopoly: Has The Change Begun?

Ruhail Amin

At a recent roundtable on ‘Disrupting Mobile Advertising Duopoly in the Indian Media Landscape’ held in Delhi NCR, experts debated the existing market duopoly and also spoke about how it could pan out in the coming time

Read More

Women In Media More Powerful Than Men, Says Vivek Oberoi

Ruhail Amin

One of the representatives of the film industry who is also involved with social entrepreneurship, Vivek Oberoi opens up in a conversation with BW’s Chahat Jain and Ruhail Amin, about the winds of change sweeping the corporates, media, and, of course, the film world

Read More