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Jyotsna Sharma

The author is Sr Editor with BW Businessworld

Latest Articles By Jyotsna Sharma

From The Chanel Dress To Bottega PJs

Jyotsna Sharma

In a world confined to home turfs through 2020, luxury across product categories gets redefined to connote comfort, sustainability and ease. A peek into the luxury market as it ardently woos stay-at-home Indians

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Covid As Catalyst

Jyotsna Sharma

The impact of Covid-19 on healthcare shows that 70–80 percent people responded positively towards at-home-care settings across consul­tations, diagnostics, day-care services, and in-patient care.

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The Happy Soul

Jyotsna Sharma

What makes you different is how you respond to it. Do you want to be a victim or do you want to be a victor? Do you want to ride the wave or do you want to be crushed under the wave? The choice is always yours

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Propelled By The Pandemic

Jyotsna Sharma

Ecommerce companies have notched up extraordinary growth with their innovative solutions to the challenges posed by the pandemic

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FMCG: Tectonic Shift In FMCG Business

Jyotsna Sharma

Piling inventory, staggered output and a disrupted supply-chain have not been able to daunt the FMCG sector, which is now resurging and re-calibrating priorities

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Pandemic-Proof?

Jyotsna Sharma

Luxury as a sector has largely remained unscathed by Covid-19 perhaps due to its insular nature and consumer’s deep emotional connect with the brands

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Coping With Covid-19

Jyotsna Sharma

BW Businessworld and TechSci Research conduct a perception-based survey among middle and senior management personnel across six key industries to gauge the impact of Covid-19 on them

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Sailing Through The Pandemic?

Jyotsna Sharma

The Industry is bruised, incomes have shrunk and jobs have been lost – the impact of Covid-19 across sectors varies but there are a few that have managed to weather the impact. And Luxury is one such sector perhaps, because of the nature of the sector itself and the fact that the consumers have a deep emotional connect to the brands.

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Time To Make The Leap Towards Building Digital Infrastructure

Jyotsna Sharma

Anand Agarwal Group CEO, Sterlite Technologies speaks to BW Businessworld’s Jyotsna Sharma about the need for speeding up the development of digital infrastructure in India. Excerpts from the interview:

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Every Business Will Have to Re-define Itself: Uday Kotak, CII President

Jyotsna Sharma

In an exclusive interaction with BW Businessworld, seasoned banker Uday Kotak, who is now the new President of the Confederation of Indian Industry (CII) for 2020-21 in its 125th year, says every business will need to redefine itself in the Covid times and that it is the right time to ‘reset India’.

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