Advertisement

  • News
  • Columns
  • Interviews
  • BW Communities
  • Events
  • BW TV
  • Subscribe to Print
  • Editorial Calendar 19-20
BW Businessworld

Why Your Office Should Reflect Your Organisation’s Work And Culture?

When designing a contemporary workplace, you need to go beyond the generic boardroom and open-plan office, which does nothing other than create a regular and mundane environment for employees

Photo Credit :

1481187901_Qh1VeV_office_BB-470.jpg

Much like the phrase ‘dress for the job you want’ emphasises on how your clothes define you in the corporate world, the office space should also reflect what an organisation aspires to be. When designing a contemporary workplace, you need to go beyond the generic boardroom and open-plan office, which does nothing other than create a regular and mundane environment for employees. That’s why, it is important to have an office designed and appointed in such a way that it inspires and motivates people and also exudes the organisational culture and ethic.

Businesses today are increasingly looking to create more all-encompassing workplaces which focus on providing a unique in-office experience for the employees, foster creativity and drive greater productivity. If you dare to be different, building acreative workplace that reflects your organisational philosophy and defines your work is the way to go. Modern office spaces and décors work extremely well for creative businesses like design studios or advertising agencies where bright colours and quirky designs fit in perfectly with the kind of work that they do.

The office design plays a crucial role in defining your organisational culture, enhancing your brand’s position and bringing out its core values. Since your clients and partners will often visit your office, an inviting and aesthetically appealing decorwill make your organisation stand out as a creative space andinstil greater confidence inthemabout your capabilities. But a well-designed office is not only capable of building your brand, it is also essential in helping to boost productivity and creativity among employees. With a good office design, your team will be happier, more satisfied and more productive through the day, thus having a positive impact on the business performance. Even if you have a successful business, the importance of a welcoming work environment is no less than it is for a new or growing company. The real challenge to creating such an office lies not in picking out a colour scheme or the furniture, but rather creating a space that encourages the team to work together and fosters an environment of free thinking and mutual learning. Hence, a creative office décorinfluences the employees’mood, morale, and energy, both consciously and subconsciously.

A well-designed office space should have distinct working areas for employees along with designated downtime spaces to relax in. While a flexible working space encourages collaboration through the sharing of skills and knowledge among employees, a downtime space will offer them an oasis of sorts where they can put their feet up in between tasks. Moreover, a smartly designed downtime space can also serve as a cafeteria or informal meeting space, offering a solution for organisations with limited square footage.

 It’s all about the space and how you utilise it. An innovative workplace helps retain employees and also plays an essential part in creating a motivating and productive group environment which inspires employees to share ideas, brainstorm, and think unconventionally.If you have been putting off that office redesign plan, maybe it’s time to consider upgrading your work space and getting started on the path to becoming a creative, futuristic organisation.

Disclaimer: The views expressed in the article above are those of the authors' and do not necessarily represent or reflect the views of this publishing house. Unless otherwise noted, the author is writing in his/her personal capacity. They are not intended and should not be thought to represent official ideas, attitudes, or policies of any agency or institution.


Tags assigned to this article:
office Workspace work culture business

Dinesh Singh

A successful entrepreneur and technocrat, Dinesh is a veteran in the business arena and an ardent patron of the arts. He is the Managing Director of the Energo Group and the Founder of Energo Engineering Projects Limited (EEPL). He is also founder of Navrasa Duende.

More From The Author >>